Method and system for assigning spending behaviors to geographic areas

A system for identifying spending behaviors in a geographic area, comprising:

• a database configured to store a plurality of geographic centroids, wherein each geographic centroid corresponds to a centroid of a predefined geographic area;
• a receiving device configured to receive a plurality of financial transactions involving each consumer of a plurality of consumers;
• and
• a processing device configured to
• identify a geographic location of each financial transaction of the plurality of financial transactions,
• calculate, for each consumer of the plurality of consumers, a purchase centroid of the financial transactions involving the consumer based on a centroid of the identified geographic location of each of the financial transactions involving the consumer,
• analyze, for each consumer, spending behaviors based on the financial transactions involving the consumer,
• associate the analyzed spending behaviors for each consumer with the corresponding purchase centroid,
• associate, in the database, the analyzed spending behavior for each purchase centroid with a predetermined number of geographic centroids based on the distance from the purchase centroid to each of the predetermined number of geographic centroids, and
• aggregate, in the database, each of the spending behaviors associated with each geographic centroid in the plurality of geographic centroids such that each corresponding geographic area is associated with aggregated spending behaviors.