# US 2014/0156418 A1 · Trading community platform and method > Agents: this data is available as JSON from the patentgrep API and MCP server — see https://patentgrep.com/llms.txt - Number: US 2014/0156418 A1 - Document ID: US20140156418A1 - Status: Published application - Kind: A1 - Application number: 14/097,219 - Filed: 2013-12-04 - Published: 2014-06-05 - Earliest claimed: 2012-12-04 - Assignees: Expobee Ltd. - Applicants: ExpoBee Ltd. - Inventors: Motti KLEINMANN; Gershon KATZ - Web page: https://patentgrep.com/patent/US20140156418A1 ## CPC - G06Q 30/0269: {based on user profile or attribute} - G06Q: INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR ## Abstract A trading community platform, method and system is provided, comprising a monitoring module to monitor the behavior of at least one user both off-line and on-line, wherein the user is a member of a community; a profiling module, wherein the profiling module uses data collected from the user monitoring module and generates an enhanced user profile; and a matching module, configured to use data from the monitoring module and profiling module to suggest possible matches between at least a first member of the community and at least a second member of the community or to at least one content item or to at least one prospective service. ## Claims ### Claim 1 A system, comprising: a monitoring module to monitor the behavior of at least one user both off-line and on-line, wherein the user is a member of a community; a profiling module, wherein the profiling module uses data collected from the user monitoring module and generates an enhanced user profile; a matching module, configured to use data from the monitoring module and profiling module to suggest possible matches between at least a first member of the community to at least a second member of the community or to at least one content item or to at least one prospective service. ### Claim 2 (depends on 1) The system of claim 1, wherein the monitoring of the behavior off-line would be performed by tracking the behavior of the user during at least some of an event, wherein said event is not exclusively an on-line event. ### Claim 3 (depends on 2) The system of claim 2, wherein said event is a trade event. ### Claim 4 (depends on 1) The system of claim 1, further comprising: a meeting facilitation module for facilitating off-line or on-line meetings between at least a first member of the community and at least a second member of the community. ### Claim 5 (depends on 1) The system of claim 1, further comprising: A services module, wherein said module suggests services to members of the community based on said members' profiles. ### Claim 6 (depends on 1) The system of claim 1, wherein said user monitoring module includes a user behavior analyzer for processing online user behavior. ### Claim 7 (depends on 1) The system of claim 1, wherein said profiling module is a learning system that constantly updates and refines users' profiles. ### Claim 8 (depends on 1) The system of claim 1, wherein the matching module includes a module that assigns a quantifiable value to the quality of the match between a user and another user, a content item or a service. ### Claim 9 (depends on 1) The system of claim 1, further comprising an industry data module for providing selected industry data to community members online. ### Claim 10 (depends on 9) The system of claim 9, further comprising at least one filter that the user may use to personalize the data received by the industry data module. ### Claim 11 (depends on 9) The system of claim 9, wherein the data received by the user from the industry data module may be personalized based on the user's profile, wherein the user profiles and the industry data are constantly refined and improved and wherein the matching algorithm is a learning algorithm that produces more accurate results over time. ### Claim 12 (depends on 9) The system of claim 9, wherein the behavior of the users is further tracked following the implementation of the industry data taken from the industry data module to further improve the user profiling. ### Claim 13 (depends on 1) The system of claim 1, wherein said members have enhanced status for being both offline users and online users. ### Claim 14 (depends on 1) The system of claim 1, wherein differential revenues are acquired for offline and online users. ### Claim 15 A method, comprising: monitoring a person that attends an off-line event; generating a profile of said person; tracking said person's online activity; monitoring said person's behavior at said online event; generating an enhanced user profile; wherein the steps above are performed using at least one computer processor. ### Claim 16 (depends on 15) The method of claim 15, further comprising the step of: matching at least one member of the trade community with at least one other member, a content item or a service, in accordance with said enhanced user profiles; ### Claim 17 (depends on 16) The method of claim 16, further comprising the step of: Facilitating growth of the community by providing tools to further enhance the connection of matched members. ### Claim 18 (depends on 15) The method of claim 15, wherein differential revenues are collected based upon whether users are offline or online users. ### Claim 19 (depends on 15) The method of claim 15, wherein the community is a trade community. ### Claim 20 (depends on 15) The method of claim 15, wherein input received from the users is used to further refine users' profiles.