# US 2014/0155132 A1 · Apparatus, systems and methods for implementing enhanced gaming and prizing parameters in an electronic environment

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- Number: US 2014/0155132 A1
- Document ID: US20140155132A1
- Status: Published application
- Kind: A1
- Application number: 14/019,222
- Filed: 2013-09-05
- Published: 2014-06-05
- Earliest claimed: 2003-09-02
- Assignees: Milestone Entertainment, LLC
- Applicants: Milestone Entertainment LLC
- Inventors: RANDALL M KATZ; Gary Dawson
- Web page: https://patentgrep.com/patent/US20140155132A1

## CPC

- G07F 17/3211: {Display means}
- A63F 3/00157: {Casino or betting games (horse races A63F3/00082)}
- A63F 3/06: Lottos or bingo games; Systems, apparatus or devices for checking such games
- G07F 17/32: for games, toys, sports, or amusements
- G07F 17/3241: {Security aspects of a gaming system, e.g. detecting cheating, device integrity, surveillance (computer security G06F21/00)}
- G07F 17/3244: {Payment aspects of a gaming system, e.g. payment schemes, setting payout ratio, bonus or consolation prizes}
- G07F 17/3248: {involving non-monetary media of fixed value, e.g. casino chips of fixed value}
- G07F 17/3255: {Incentive, loyalty and/or promotion schemes, e.g. comps, gaming associated with a purchase, gaming funded by advertisements}
- G07F 17/3262: {Player actions which determine the course of the game, e.g. selecting a prize to be won, outcome to be achieved, game to be played}
- G07F 17/329: {Regular and instant lottery, e.g. electronic scratch cards}
- A63F 3/081: {electric}
- G07F: COIN-FREED OR LIKE APPARATUS (coin sorting G07D3/00; coin testing G07D5/00; {handling coins or paper currencies apart from payment activated apparatus G07D; payment architectures, schemes or protocols G06Q20/00})
- A63F: CARD, BOARD, OR ROULETTE GAMES; INDOOR GAMES USING SMALL MOVING PLAYING BODIES; VIDEO GAMES; GAMES NOT OTHERWISE PROVIDED FOR

## Abstract

Forms of interaction with an electronic system, such as for games of chance, games of skill, and combinations thereof are described herein. A system is provided for effecting defined game play and prizing structure parameters in an electronic entertainment environment. The system may include an input for receiving the parameters, a memory coupled to the input for storing the parameters, a processing system coupled to the storage for generating game play to effect the defined parameters, storage for recording information regarding particular game play events and an interface for at least presenting game play events to users of the electronic entertainment system. In one mode of operation, one or more mandated parameters are externally imposed, and variable parameters are selected such that the mandated parameters are met globally, and such that the user experience is optimized.

## Claims

### Claim 1

A system for effecting user experience in an electronic environment, comprising:
a system-side input for receiving one or more mandated parameters,
a memory coupled to the input for storing at least the mandated parameters,
a processing system coupled to the memory for implementing the mandated parameters by utilizing variable parameters which implement a user experience,
an analysis processor coupled to the processing system,
storage for recording information regarding user experience events as determined by the processor,
a display generator for generating images of user experience events, and
an input for receiving user input.

### Claim 2 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 wherein the analysis processor monitors the overall number of players.

### Claim 3 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 wherein the analysis processor tracks user specific play.

### Claim 4 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 wherein the analysis processor monitors the number of times the player has played the game.

### Claim 5 (depends on 4)

The system for effecting user experience in an electronic environment of claim 4 wherein the analysis processor monitors the number of times a player played in one session.

### Claim 6 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 wherein the analysis processor monitors whether the play is continuous without interruption.

### Claim 7 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 wherein the analysis processor monitors the frequency of player visits.

### Claim 8 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 wherein the analysis processor monitors whether a player diverts to other information.

### Claim 9 (depends on 8)

The system for effecting user experience in an electronic environment of claim 8 wherein the diversion is diverting to sponsor's website.

### Claim 10 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 wherein the analysis processor monitors game popularity.

### Claim 11

The system for effecting user experience in an electronic environment of claim wherein the analysis processor includes a system decision engine.

### Claim 12 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 wherein the analysis processor optimizes a prizing structure.

### Claim 13 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 wherein the analysis processor maximizes game play.

### Claim 14 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 wherein the analysis processor includes data analytics.

### Claim 15 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 wherein the analysis processor stores data on prior game play.

### Claim 16 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 wherein the analysis processor performs statistical analysis on game data.

### Claim 17 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 wherein the analysis processor includes a neural network analysis.

### Claim 18 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 wherein the analysis processor includes an adaptive network.

### Claim 19 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 wherein the analysis processor analyzes data in real time.

### Claim 20 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 wherein the analysis processor analyzes data in batch mode.

### Claim 21 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 wherein the analysis processor comprises a self-learning system.

### Claim 22 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 wherein the analysis processor includes a reporting system.

### Claim 23 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 wherein the analysis processor includes market research.

### Claim 24 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 wherein the system correlates the usage with a prizing structure.

### Claim 25 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 wherein play is optimized for a population subset.

### Claim 26 (depends on 25)

The system for effecting user experience in an electronic environment of claim 25 wherein the subset is a subset of geography.

### Claim 27 (depends on 25)

The system for effecting user experience in an electronic environment of claim 25 wherein the subset is a subset of time of game play.

### Claim 28 (depends on 25)

The system for effecting user experience in an electronic environment of claim 25 wherein the subset is a subset of socio-economic status.

### Claim 29 (depends on 25)

The system for effecting user experience in an electronic environment of claim 25 wherein the subset is a subset of gender.

### Claim 30 (depends on 25)

The system for effecting user experience in an electronic environment of claim 25 wherein the subset is a particular player.

### Claim 31 (depends on 30)

The system for effecting user experience in an electronic environment of claim 30 wherein the play is optimized based on information about the particular player.

### Claim 32 (depends on 30)

The system for effecting user experience in an electronic environment of claim 30 wherein play is optimized based on generalized information about the player.

### Claim 33 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 wherein the system involves a lottery.

### Claim 34 (depends on 33)

The system for effecting user experience in an electronic environment of claim 33 wherein the lottery includes an on-line registration.

### Claim 35 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 wherein one or more buddy lists enable games between multiple players.

### Claim 36 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 wherein one or more association groupings enable games between multiple players.

### Claim 37 (depends on 36)

The system for effecting user experience in an electronic environment of claim 36 wherein the association groupings are competitive game play pairings.

### Claim 38 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 further including a ticket for accessing the electronic environment.

### Claim 39 (depends on 38)

The system for effecting user experience in an electronic environment of claim 38 wherein the ticket is a lottery ticket.

### Claim 40 (depends on 39)

The system for effecting user experience in an electronic environment of claim 39 wherein lottery ticket includes variable information regarding the electronic environment.

### Claim 41 (depends on 39)

The system for effecting user experience in an electronic environment of claim 39 wherein the lottery ticket includes a scratch-off lottery ticket.

### Claim 42 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 further including a player registration system.

### Claim 43 (depends on 42)

The system for effecting user experience in an electronic environment of claim 42 wherein the player registration is an on line registration system.

### Claim 44 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 further including a leader board.

### Claim 45 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 wherein display of game play includes a portion of the display with a first display image followed by a second display image in the same portion of the display.

### Claim 46 (depends on 45)

The system for effecting user experience in an electronic environment of claim 45 wherein the first display image is user selected.

### Claim 47 (depends on 45)

The system for effecting user experience in an electronic environment of claim 45 wherein the image is a letter image.

### Claim 48 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 wherein the play experience includes prizing.

### Claim 49 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 further including memory for storing association groupings.

### Claim 50 (depends on 49)

The system for effecting user experience in an electronic environment of claim 49 wherein the association groupings comprise competitive game play groupings.

### Claim 51 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 further including memory for storing non-cash winnings.

### Claim 52 (depends on 51)

The system for effecting user experience in an electronic environment of claim 51 wherein the non-cash winning includes advancing to a next level.

### Claim 53 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 further including a game application for download to a communications device.

### Claim 54 (depends on 53)

The system for effecting user experience in an electronic environment of claim 53 wherein the communications device is a wireless device.

### Claim 55 (depends on 54)

The system for effecting user experience in an electronic environment of claim 54 wherein the wireless device is a hand-held wireless device including a display.

### Claim 56 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 wherein the game is a casino game.

### Claim 57 (depends on 56)

The system for effecting user experience in an electronic environment of claim 56 wherein the casino game is poker.

### Claim 58 (depends on 56)

The system for effecting user experience in an electronic environment of claim 56 wherein the casino game is blackjack.

### Claim 59 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 wherein the system includes an input to receive player selection of game speed.

### Claim 60 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 wherein the system generates probability information relating to game play for the player.

### Claim 61 (depends on 1)

The system for effecting user experience in an electronic environment of claim 1 further including an input coupled to the processor for receipt of real time game play.

### Claim 62

A system for effecting game play in an electronic environment, comprising:
system-side input for receiving variable parameters for use in the course of game play,
memory coupled to the input for storing at least the variable parameters,
a processing system coupled to the memory for implementing the variable parameters to implement a game play experience,
a game analysis processor coupled to the processing system,
storage for recording information regarding particular game play events as determined by the processor,
a display system for generating presentation system for at least displaying game play events, and
an input for receiving player input into the system.

### Claim 63 (depends on 62)

A system for effecting game play in an electronic environment of claim 62 wherein the game analysis processor tracks user specific play.

### Claim 64 (depends on 62)

A system for effecting game play in an electronic environment of claim 62 wherein the game analysis processor optimizes a prizing structure.

### Claim 65 (depends on 62)

A system for effecting game play in an electronic environment of claim 62 wherein the game analysis processor maximizes game play.

### Claim 66 (depends on 62)

A system for effecting game play in an electronic environment of claim 62 wherein the game analysis processor is a self-learning system.

### Claim 67 (depends on 62)

A system for effecting game play in an electronic environment of claim 62 wherein the game analysis processor includes market research.

### Claim 68 (depends on 62)

A system for effecting game play in an electronic environment of claim 62 wherein the system correlates the game usage with a prizing structure.

### Claim 69 (depends on 62)

A system for effecting game play in an electronic environment of claim 62 wherein game play is optimized for a population subset.

### Claim 70 (depends on 62)

A system for effecting game play in an electronic environment of claim 62 wherein game play is optimized for a particular player.

### Claim 71 (depends on 62)

A system for effecting game play in an electronic environment of claim 62 wherein the system involves a lottery.

### Claim 72 (depends on 62)

A system for effecting game play in an electronic environment of claim 62 wherein game play is multi-user game play.

### Claim 73 (depends on 72)

A system for effecting game play in an electronic environment of claim 72 wherein the multi-user game play is based upon association groupings.

### Claim 74 (depends on 62)

The system for effecting game play in an electronic environment of claim 62 wherein display of game play includes a portion of the display with a first display image followed by a second display image in the same portion of the display.

### Claim 75 (depends on 74)

The system for effecting game play in an electronic environment of claim 74 wherein the first display image is user selected.

### Claim 76 (depends on 75)

The system for effecting game play in an electronic environment of claim 75 wherein the image is a letter image.

### Claim 77 (depends on 62)

The system for effecting game play in an electronic environment of claim 62 wherein the game is a multi-level game.

### Claim 78 (depends on 62)

The system for effecting game play in an electronic environment of claim 62 wherein the variable parameter includes game selection.

### Claim 79 (depends on 62)

The system for effecting game play in an electronic environment of claim 62 wherein the variable parameter includes decision points.

### Claim 80 (depends on 62)

The system for effecting game play in an electronic environment of claim 62 wherein the variable parameter includes free play.

### Claim 81 (depends on 77)

The system for effecting game play in an electronic environment of claim 77 wherein the variable parameter includes advancing to the next level.

### Claim 82 (depends on 62)

The system for effecting game play in an electronic environment of claim 62 wherein the variable parameter includes extended game play.

### Claim 83 (depends on 62)

The system for effecting game play in an electronic environment of claim 62 wherein the variable parameters change during game play.

### Claim 84 (depends on 62)

The system for effecting game play in an electronic environment of claim 62 further including a supply-side input for receiving one or more mandated parameters and memory coupled to the input for storing at least the mandated parameters, the memory being coupled to the processor.

### Claim 85 (depends on 84)

The system for effecting game play in an electronic environment of claim 84 wherein the variable parameters are utilized by the processing system to achieve the mandat parameters.

### Claim 86 (depends on 84)

The system for effecting game play in an electronic environment of claim 84 wherein the game play events include prizing events.

### Claim 87 (depends on 62)

The system for effecting game play in an electronic environment of claim 62 further including memory fix storing a downloadable game application.

### Claim 88 (depends on 62)

The system for effecting game play in an electronic environment of claim 62 farther including mobile communication systems.

### Claim 89

A method for effecting game play in an electronic environment over a communication network between users of the system and a remote location including a server, the users utilizing display enabled devices, comprising the steps of:
identifying variable parameters for use in the course of game play,
storing at least the variable parameters,
processing the variable parameters to implement a game play experience,
analyzing game play,
recording information regarding particular game play events as determined by the processor,
generating at least a display including the game play events, and
receiving player input into the system.

### Claim 90 (depends on 89)

The method for effecting game play in an electronic environment of claim 89 wherein analyzing game play is analyzing user specific play.

### Claim 91 (depends on 89)

The method for effecting game play in an electronic environment of claim 89 further including the step of optimizing game play.

### Claim 92 (depends on 91)

The method for effecting game play in an electronic environment of claim 91 wherein the optimizing of game play is based at least in part on the analyzing of game play.

### Claim 93 (depends on 89)

The method for effecting game play in an electronic environment of claim 89 further including the step of optimizing a prizing structure.

### Claim 94 (depends on 93)

The method fir effecting game play in an electronic environment of claim 93 wherein the optimizing of a prizing structure is based at least in part on the analyzing of game play.

### Claim 95 (depends on 89)

The method for effecting game play in an electronic environment of claim 89 further including market research.

### Claim 96 (depends on 89)

The method for effecting game play in an electronic environment of claim 89 further including the step of correlating game analysis with a prizing structure.

### Claim 97 (depends on 89)

The method for effecting game play in an electronic environment of claim 89 further including the step of providing a downloadable game app.

### Claim 98 (depends on 97)

The method for effecting game play in an electronic environment of claim 97 wherein the game app is downloaded in response to input received from a user.

### Claim 99 (depends on 89)

The method for effecting game play in an electronic environment of claim 89 wherein the analyzing of game play is as a function of game play parameters.

### Claim 100 (depends on 97)

The method for effecting game play in an electronic environment of claim 97 wherein the analyzing of game play is as a function of prizing parameters.

### Claim 101 (depends on 89)

The method for effecting game play in an electronic environment of claim 89 wherein the analyzing of game play is a function of the game play parameters and prizing parameters.

### Claim 102 (depends on 89)

The method for effecting game play in an electronic environment of claim 89 further including the step of utilizing association groupings of users.

### Claim 103 (depends on 102)

The method for effecting game play in an electronic environment of claim 102 wherein the association groupings of users are competitive game play groupings.

### Claim 104 (depends on 89)

The method for effecting game play in an electronic environment of claim 89 wherein non-cash goods are provided.

### Claim 105 (depends on 104)

The method for effecting game play in an electronic environment of claim 104 wherein the non-cash good is an image.

### Claim 106 (depends on 104)

The method for effecting game play in an electronic environment of claim 104 wherein the non-cash good is advancing to another level.

### Claim 107

A system for effecting multi-player game play in an electronic environment, over a communications network between multiple users of the system at multiple locations and a remote location including a play server, the users utilizing display enabled devices, comprising:
system-side input for receiving variable parameters for use in the course of game play,
memory coupled to the input for storing at least the variable parameters,
memory for storing at least one association grouping for a first user of the system to enable game play between the first user and one or more members of the association grouping,
a processing system coupled to the memory for implementing the variable parameters and the memory for storing at least one association grouping to implement a game play experience,
a game analysis processor coupled to the processing system,
storage for recording information regarding particular game play events as determined by the processor,
a display system for generating presentation system for at least displaying game play events, the display of game play events having common portions for all of the display enabled devices of the users, and
a system input for receiving player input.

### Claim 108 (depends on 107)

The system for effecting multi-player game play in an electronic environment of claim 107 wherein the association groupings are competitive game play pairings.

### Claim 109 (depends on 107)

The system for effecting multi-player game play in an electronic environment of claim 107 further including a supply-side input for receiving one or more mandated parameters and memory coupled to the input for storing at least the mandated parameters, the memory being coupled to the processor.

### Claim 110 (depends on 109)

The system for effecting multi-player game play in an electronic environment of claim 109 wherein the variable parameters are utilized by the processing system to achieve the mandated parameters.

### Claim 111 (depends on 107)

The system for effecting multi-player game play in an electronic environment of claim 107 wherein the game play events include prizing events.

### Claim 112 (depends on 107)

The system for effecting multi-player game play in an electronic environment of claim 107 wherein the game analysis processor tracks user specific play.

### Claim 113 (depends on 107)

A system for effecting multi-player game play in an electronic environment of claim 107 wherein the game analysis processor optimizes the prizing structure.

### Claim 114 (depends on 107)

A system for effecting multi-user game play in an electronic environment of claim 107 wherein the game analysis processor maximizes game play.

### Claim 115 (depends on 107)

A system for effecting multi-player game play in an electronic environment of claim 107 wherein the system correlates the game usage with a prizing structure.

### Claim 116 (depends on 107)

A system for effecting multi-player game play in an electronic environment of claim 107 wherein game play is optimized for a population subset.

### Claim 117 (depends on 107)

A system for effecting multi-player game play in an electronic environment of claim 107 wherein game play is optimized for a particular player.

### Claim 118 (depends on 107)

A system for effecting multi-player game play in an electronic environment of claim 107 wherein the system involves a lottery.

### Claim 119 (depends on 107)

The system for effecting game play in an electronic environment of claim 107 wherein the variable parameter includes game selection.

### Claim 120 (depends on 107)

The system for effecting game play in an electronic environment of claim 107 wherein the variable parameter includes decision points.

### Claim 121 (depends on 107)

The system for effecting game play in an electronic environment of claim 107 wherein the variable parameter includes free play.

### Claim 122 (depends on 107)

The system for effecting game play in an electronic environment of claim 107 wherein the game is a multi-level game.

### Claim 123 (depends on 122)

The system for effecting game play in an electronic environment of claim 122 wherein the variable parameter includes advancing to the next level.

### Claim 124 (depends on 107)

The system for effecting game play in an electronic environment of claim 107 wherein the variable parameter includes extended game play.

### Claim 125 (depends on 107)

The system for effecting game play in an electronic environment of claim 107 wherein the variable parameters change during game play.

### Claim 126 (depends on 122)

The system for effecting game play in an electronic environment of claim 122 wherein a non-cash good includes advancing to another level.
