Social Network Data Analysis to Generate Incentives for Online Gaming

A system for providing recommendations of online games to friends of a social network, comprising:

• a memory device for storing a use profile of a user for the online games of an online game provider network;
• a processor for identifying a gaming session of the user on the online game provider network,
• the processor for accessing the use profile of the user for the online games,
• the processor for accessing a social graph of the user to identify friends of the user and respective friend profiles from the social network,
• the processor for producing a recommendation of an online game, the recommendation including identification of a target friend of the user, the recommendation being provided by examination of the use profile of the user and friend profiles in the social graph, the recommendation including an offer incentive to the user to share the recommendation with the target friend.

A method for providing recommendations of online games to friends of a social network, comprising:

• identifying a gaming session of a user on an online game provider network;
• accessing a use profile of the user for the online games of the online game provider network;
• accessing a social graph of the user to identify friends of the user and respective friend profiles from the social network;
• producing a recommendation of an online game, the recommendation including identification of a target friend the user, the recommendation being provided by examination of the use profile of the user and friend profiles in the social graph;
• providing the recommendation to the user, the recommendation including an offer incentive to the user to share the recommendation with the target friend;
• determining whether the recommendation is shared with the target friend;
• providing a reward within the offer incentive to the user upon determining that the recommendation is shared with the target friend;
• determining whether the target friend accessed the online game;
• and
• sending an offer promotion for the target friend upon determining that the target friend accessed the online game,
• wherein the method is executed by one or more processors.