System for making personalized offers for business facilitation of an entity and methods thereof

A computer-implemented method of generating an offer, the method comprising:

• selecting, using a selection module, at least one social network community associated with the conduit registered for a campaign of an entity with the one or more offers for business facilitation of the entity;
• gathering, using a gathering module, activity data of each of the plurality of members of the at least one social network community;
• segmenting, using a segmentation module, the plurality of members associated with the conduit, wherein each segment corresponds to least one of the plurality of members based on social interactions of each of the plurality of members, wherein the segments are generated by applying data mining approaches on the gathered data;
• calculating, using a calculation module, an interest profile score of each of the plurality of members to determine an affinity towards a marketable commodity selected from a group consisting of goods and services;
• calculating, using the calculation module, an influence score of the conduit on the shortlisted member;
• wherein the members are shortlisted based on their interest profiles;
• identifying, using an identification module, the prospect and the conduit pair, wherein the one or more members with a high influence score are identified as the prospects;
• transmitting the offer for consideration, to each of the one or more prospects, wherein the offer is an electronic message containing an offer to avail services or buy goods provided by an entity;
• notifying, using a notification module, the conduit with an electronic message regarding acceptance of the offer, wherein the conduit has been previously selected as a conduit for transmitting the offer to the lead.

An automated system for business facilitation by an entity on an online social network, the system configured to communicate between a server and at least one remote device via a network, the system comprising:

• a data aggregation unit for monitoring and gathering the social network community's activity for each of the plurality of members of an social network community;
• an analytics unit which receives input from the data extraction unit and identifies relations between each of the plurality of members' social activity and the social network community;
• and
• a facilitation unit to identify one or more prospects for transmitting at least one offer on behalf of a conduit registered for a campaign for the business facilitation of the entity;
• wherein the conduit is associated with at least one of the plurality of members using the social network community.

A computer readable medium having a set of instructions for execution on a computing device, the set of instructions comprising:

• data aggregation routine for monitoring and gathering the social network community's activity for each of the plurality of members of an social network community, wherein the social network community is registered for a campaign for business facilitation of the entity;
• an analytics routine which receives input from the data extraction unit and identifies relations between each of the plurality of members' social activity and the social network community;
• and
• a facilitation routine to identify one or more prospects for transmitting at least one offer on behalf of a conduit registered for a campaign for the business facilitation of the entity;
• wherein the conduit is associated with at least one of the plurality of members using the social network community