System for the registration, compensation, management and analysis of product or content customized purchase or selling

A system for the registration, compensation, management and analysis of product items or content customized purchase items or selling items comprising:

• a) a central database managed by one or more servers;
• b) means adapted to generate and incorporate in a certain item of an individual, unique and unrepeatable serial sequential code identifying solely such item in the central database;
• c) means adapted to make a pre-qualification of said code according to the destination of the item, the information to be collected (demographic, psychograph and relational profile and consumer life time value) and the information to be issued (interactive offer, publicity or promotional offer);
• d) means adapted to make an interconnection between the physical flow of the item and the virtual flow of the information collected and issued according the actual destination of each item at a given time;
• e) means for the collection of said code, after the consumer has inserted the respective item;
• f) means for the registration of personal data of the consumer in the central database, including permission marketing;
• g) means adapted to manage, interconnect, qualify and make the tracking of the information collected during all individual item transactions or interactions throughout the value chain of the company without the need of collaboration of third parties, namely retailers or distributors;