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US 2013/0298147 A1Published application
Advertisements based on viewer feedback
AssigneeGoogle Inc.
InventorsDaniel Victor KLEIN, Dean Kenneth Jackson
Life of this patent
Estimating the term…
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AssigneeGoogle Inc.
InventorsDaniel Victor KLEIN, Dean Kenneth Jackson
Estimating the term…
A method, and a corresponding system, enable an advertiser to provide advertisements to viewers based on viewer feedback. The method includes providing advertisements for display to a viewer on a first electronic media display device; receiving a favorability signal for a first advertisement displayed to the viewer, the favorability signal originating from a second electronic media display device independent of the first electronic media display device, the second electronic media display device operated by the viewer; computing a favorability value from the favorability signal, the favorability value based on additional favorability signals; comparing the favorability value to a threshold; and if the favorability value is less than the threshold, replacing the first advertisement with a second advertisement for subsequent display to the viewer.
A method for providing advertisements to viewers based on viewer feedback, comprising:
A method that provides television advertisements to a viewer based on feedback from the viewer, comprising:
A computer readable storage medium encoded with a computer program, the program comprising instructions that, when executed by a processor, causes the processor to:
Dependencies are inferred from the claim text.