Hybrid active and passive people metering for audience measurement
AssigneeThe Nielsen Company (US), LLC
InventorKevin Keqiang Deng
Life of this patent
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Abstract
Hybrid active and passive people metering for audience measurement is disclosed. An example method disclosed herein to perform people metering for audience measurement comprises obtaining an image sequence depicting a scene in which an audience is expected to be present, comparing an image sequence signature representative of the image sequence with a set of reference signatures to determine a comparison result, and controlling audience prompting performed by a people meter based on the comparison result.
Claims20
A method to perform people metering for audience measurement, the method comprising:
- obtaining an image sequence depicting a scene in which an audience is expected to be present;
- comparing an image sequence signature representative of the image sequence with a set of reference signatures to determine a comparison result;
- and
- controlling audience prompting performed by a people meter based on the comparison result.
A tangible machine readable storage medium comprising machine readable instructions which, when executed, cause a machine to at least:
- obtain an image sequence depicting a scene in which an audience is expected to be present;
- compare an image sequence signature representative of the image sequence with a set of reference signatures to determine a comparison result;
- and
- control audience prompting performed by a people meter based on the comparison result.
An apparatus to perform people metering for audience measurement, the apparatus comprising:
- a people meter to obtain audience identification information;
- and
- an enhancer to:
- obtain an image sequence depicting a scene in which an audience is expected to be present;
- and
- compare an image sequence signature representative of the image sequence with a set of reference signatures to determine a comparison result;
- and
- control audience prompting performed by the people meter based on the comparison result.
Dependencies are inferred from the claim text.