User-selected advertisements
OwnerRobert W. Hollandinventor
Life of this patent
Estimating the term…
Abstract
An end user earns points by selecting advertisement content and observing the advertisement content at a client at a first time period. The points are stored in memory until the end user desires to view entertainment content. A server streams entertainment content selected by the end user to the client at a second time period if the points stored for the end user are at least equal to a point cost of the entertainment content. For example, entertainment content that is normally streamed with advertisement content for presentation during commercial breaks is streamed at the second time period without advertisement content since the end user has already viewed advertisement content at the first time period.
Claims20
A method for presenting entertainment content to a consumer, the method comprising:
- selecting by the consumer an advertisement content from plural advertisement contents;
- sending the selected advertisement content to a client of the consumer through a network;
- storing points in a memory, the points associated with the consumer and representing a value for presentation of the selected advertisement content at the client;
- selecting by the consumer an entertainment content from plural entertainment contents;
- comparing a point cost of the selected entertainment content with the points stored in memory associated with the consumer to determine whether the consumer has points of at least the point cost;
- and
- in response to determining that the consumer has points of at least the point cost, charging the point cost against the points to authorize presentation of the selected entertainment content for the consumer.
The method of claim 2 wherein in response to determining that the consumer has points of at least the point cost, charging the point cost against the points to authorize presentation of the selected entertainment content for the consumer further comprises authorizing presentation of the entertainment content without any advertisement content included in the entertainment content.
A method for presenting entertainment content, the method comprising:
- at a first time period, presenting advertising content at a client, the client associated with an end user;
- storing points in a memory for the presenting advertising content, the points credited to the end user;
- and
- at a second time period separate from the first time period, exchanging the points stored in the memory for authorization to present entertainment content.
A system for presenting entertainment content, the system comprising:
- an entertainment content storage having plural entertainment contents;
- an advertisement content storage having plural advertisement contents;
- a client operable to select one or more advertisement contents from the advertisement storage for presentation to an end user at a first time period, the presentation of each advertisement content associated with one or more predetermined points, the client further operable to select one or more entertainment contents for presentation at the client at a second time period, each of the selected one or more entertainment contents having a point cost;
- and
- a server operable to authorize communication of the selected one or more entertainment contents from the entertainment content storage to the client at the second time period in response to the selection of the one or more entertainment contents at the client if the points of the client from presentation of the advertisement content equals at least the point cost of the selected one or more entertainment contents.
Dependencies are inferred from the claim text.