Associating vehicles with advertisement display and conversion

A system for advertising using vehicle displayed advertisements, the system comprising:

• a processor;
• a storage medium storing processor readable instructions that when executed cause a processor to:
• associate a unique identifier with a vehicle wherein the vehicle is configured to display an advertisement;
• receive, in response to the vehicle displayed advertisement, a request from a second computer system for additional information, the request comprising the unique identifier;
• determine the additional information to be provided based at least in part on the unique identifier;
• provide the additional information to the second computer system;
• and,
• determine the location of the vehicle at the time the request for the additional information was made from the second computer system.

A method of offering discount vouchers comprising:

• generating, by a computer system, an advertisement associated with a unique identifier, the unique identifier further associated with a vehicle;
• communicating, by the computer system, to a vehicle computer system associated with the vehicle an instruction to display the advertisement;
• receiving, by the computer system, a consumer communication from a consumer application configured to execute on a consumer computing system, the consumer communication comprising the unique identifier associated with the vehicle,
• generating, by the computer system, an offer for goods or services based at least in part on the unique identifier of the consumer communication;
• and
• communicating, by the computer system, the offer for goods or services to the consumer computing system.

A system for offering discount vouchers comprising:

• a processor;
• a storage medium storing processor readable instructions that when executed cause a processor to:
• generate an advertisement associated with a unique identifier, the unique identifier further associated with a vehicle;
• communicate to a vehicle computer system associated with the vehicle an instruction to display the advertisement;
• receive a consumer communication from a consumer application configured to execute on a consumer computing system, the consumer communication comprising the unique identifier associated with the vehicle,
• generate an offer for goods or services based at least in part on the unique identifier of the consumer communication;
• and
• communicate the offer for goods or services to the consumer computing system

A method of distributing offers using vehicle displays, the method comprising:

• generating through a computer system, an offer configured for display by the vehicle;
• receiving, by the computer system, one or more location-code messages from the vehicle, the one or more location-code messages comprising:
• location information describing the location of the vehicle when the vehicle sent the location-code message, and
• a currently displayed code that is among the one or more codes associated with the vehicle;
• receiving, by the computer system, a consumer communication comprising a consumer selected code that is among the one or more codes associated with the vehicle;
• comparing, by the computer system, the consumer selected code of the consumer communication to the currently displayed code that is part of the one or more location-code messages to determine a matched location-code message;
• and,
• determining the location of the vehicle using the location information of the matched location-code message.

A system comprising:

• a processor;
• storage medium storing processor readable instructions that when executed cause the processor to:
• receive a plurality of network identity values, the plurality network identity values identifying one or more wireless networks associated with one or more vehicles;
• identify one or more available wireless networks broadcasting from one or more vehicles,
• determine a selected network by comparing the one or more available wireless networks to the received network identity values;
• establish a connection to a server through the selected network whereby the server is provided with sufficient information to identify the vehicle and to select an advertisement based in part on that identification;
• and,
• receive an advertisement from the server.

A method of providing feedback regarding vehicle advertising impressions, the method comprising:

• periodically receiving, by a computer system, one or more vehicle communications, the vehicle communications comprising a vehicle location;
• receiving, by the computer system, a consumer communication, the consumer communication comprising a consumer location, and consumer input data, wherein the consumer input data represents unique information displayed by a vehicle;
• and
• determining, by the computer system, a vehicle location by comparing the consumer communication to the one or more for-hire vehicle communications.

A system for providing feedback regarding vehicle advertising impressions, the system comprising:

• a processor;
• a storage medium storing processor readable instructions that when executed cause the processor to:
• periodically receive one or more vehicle communications, the vehicle communications comprising a vehicle location;
• receive a consumer communication, the consumer communication comprising a consumer location, and consumer input data, wherein the consumer input data represents unique information displayed by a vehicle;
• and
• determine a vehicle location by comparing the consumer communication to the one or more for-hire vehicle communications.

A method comprising:

• providing, by an advertising computer system, an offer configured for display on a for-hire vehicle computer system;
• communicating, by the advertising computer system, the offer to the for-hire vehicle computer system;
• receiving, by the advertising computer system, passenger acceptance data comprising an indication that a passenger of a for-hire vehicle has accepted an offer;
• receiving, by the advertising computer system, passenger contact information data;
• communicating, by the advertising computer system, a unique offer code to the passenger using the received passenger contact information data;
• and
• receiving, by the advertising computer system, offer conversion data from a passenger computer system, the offer conversion data comprising:
• the unique offer code, and
• passenger payment data;
• wherein the passenger inputted the unique offer code into an application executing on the passenger computer system configured to communicate with the advertising computer system, and
• wherein the passenger payment data was generated by the mobile application based at least in part on data entered by the passenger and stored on the passenger computer system.

A method of providing a promotional offer to a consumer, the method comprising:

• receiving, by a first computer system, a first promotional offer relating to a first venue at a first location;
• receiving, by the first computer system, a second promotional offer relating to a second venue at a second location;
• receiving, by the first computer system, a deal identifier representing the identity of a vehicle;
• selecting, by the first computer system, either the first promotional offer or the second promotional offer based at least in part on the deal identifier;
• and,
• generating, by the first computer system, a computer displayable offer based on the selection of the first promotional offer or the second promotional offer.