# US 2013/0160052 A1 · System and method for interactive communication with a media device user such as a television viewer

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- Number: US 2013/0160052 A1
- Document ID: US20130160052A1
- Status: Published application
- Kind: A1
- Application number: 13/526,478
- Filed: 2012-06-18
- Published: 2013-06-20
- Earliest claimed: 2009-10-26
- Inventors: Michael J. Ure
- Web page: https://patentgrep.com/patent/US20130160052A1

## CPC

- H04N 21/43: Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware {(real-time communication protocols in data switching networks H04L65/00)}
- H04N 7/17318: {Direct or substantially direct transmission and handling of requests}
- H04N 21/42203: {sound input device, e.g. microphone}
- H04N 21/4722: for requesting additional data associated with the content
- H04N 21/4882: {for displaying messages, e.g. warnings, reminders (arrangements for providing short real-time information to substation in data switching networks H04L12/1895)}
- H04N 21/6175: {involving transmission via Internet (broadcast-related systems characterised by the transmission system being the Internet H04H60/82)}
- G10L 17/00: Speaker identification or verification techniques
- H04N: PICTORIAL COMMUNICATION, e.g. TELEVISION
- G10L: SPEECH ANALYSIS TECHNIQUES OR SPEECH SYNTHESIS; SPEECH RECOGNITION; SPEECH OR VOICE PROCESSING TECHNIQUES; SPEECH OR AUDIO CODING OR DECODING

## Abstract

A personalized television or internet video viewing environment, where the user can respond to messages. Messages are received over the internet and overlaid onto the video program. A light and vibrator on the remote control alert the viewer to respond by speaking into a microphone in the remote control unit. Voice recognition techniques are used to interpret the user's response, and biometric voice analysis can be used to identify the user. Successive interactions can be related and tailored to the particular user.

## Claims

### Claim at position 1

-24. (canceled)

### Claim 25

A method of voice-interactive advertising using a textual forward channel and a voice reverse channel, comprising:
at a geographic location remote from a user, selecting a textual message to be presented to a user in conjunction with a media presentation, the textual message being selected based at least in part on prior interactions with the user through the textual forward channel and the voice reverse channel;
delivering the textual message to equipment at premises of the user;
delivering the media presentation to equipment at premises of the user;
presenting the textual message to the user in conjunction with the media presentation;
equipment at the premises of the user receiving a voice response to the textual message;
transmitting information derived from the voice response to a geographical location remote from the user; and
taking into account the information derived from the voice response when selecting a next textual message to be presented to the user.
