# US 2013/0157568 A1 · Media exposure linking utilizing bluetooth signal characteristics > Agents: this data is available as JSON from the patentgrep API and MCP server — see https://patentgrep.com/llms.txt - Number: US 2013/0157568 A1 - Document ID: US20130157568A1 - Status: Published application - Kind: A1 - Application number: 13/327,943 - Filed: 2011-12-16 - Published: 2013-06-20 - Earliest claimed: 2011-12-16 - Assignees: Arbitron Inc. - Inventors: Anand Jain; John Stavropoulos; Alan Neuhauser; Vladimir Kuznetso; Jack Crystal; Wendell Lynch - Web page: https://patentgrep.com/patent/US20130157568A1 ## CPC - H04L 67/535: {Tracking the activity of the user (network monitoring arrangements H04L43/00; recording of computer activity G06F11/34)} - H04W 4/80: Services using short range communication, e.g. near-field communication [NFC], radio-frequency identification [RFID] or low energy communication - H04W 24/08: Testing, {supervising or monitoring} using real traffic - H04W 52/0245: {according to signal strength} - Y02D 30/70: in wireless communication networks - H04L: TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION (arrangements common to telegraphic and telephonic communication H04M) - H04W: WIRELESS COMMUNICATION NETWORKS (broadcast communication H04H; communication systems using wireless links for non-selective communication, e.g. wireless extensions H04M1/72) - Y02D: CLIMATE CHANGE MITIGATION TECHNOLOGIES IN INFORMATION AND COMMUNICATION TECHNOLOGIES [ICT], I.E. INFORMATION AND COMMUNICATION TECHNOLOGIES AIMING AT THE REDUCTION OF THEIR OWN ENERGY USE ## Abstract A computer-implemented method for establishing media data exposure for a computer processing device, where media data received in the computer processing device. The computer processing device pairs itself with a plurality of portable computing devices using a Bluetooth connection when media data is received. A signal strength characteristic of the Bluetooth connection is established in the computer processing device for each of the paired plurality of portable computing devices. Each signal strength characteristic with the received media data is then established to determine which signal strength characteristic is the strongest when the media data was received in the computer processing device. ## Claims ### Claim 1 A computer-implemented method for establishing media data exposure for a computer processing device, comprising the steps of: receiving media data in the computer processing device; pairing the computer processing device with a plurality of portable computing devices using a Bluetooth connection when media data is received; establishing a signal strength characteristic of the Bluetooth connection in the computer processing device for each of the paired plurality of portable computing devices; associating each signal strength characteristic with the received media data to determine which signal strength characteristic is the strongest when the media data was received in the computer processing device. ### Claim 2 (depends on 1) The computer-implemented method of claim 1, wherein the media data comprises at least one of audio, video, audio/video, text, an image, a web page and streaming media. ### Claim 3 (depends on 1) The computer-implemented method of claim 1, further comprising the steps of collecting exposure data relating to the media data, wherein the exposure data comprises at least one of a cookie, a logfile and a page tag. ### Claim 4 (depends on 1) The computer-implemented method of claim 1, wherein the signal strength characteristic of the Bluetooth connection comprises at least one Received Signal Strength Indicator (RSSI) value. ### Claim 5 (depends on 4) The computer-implemented method of claim 4, wherein the signal strength characteristic of the Bluetooth connection further comprises at least one of a Transmit Power Level (TPL) value and a Link Quality (LQ) value. ### Claim 6 (depends on 4) The computer-implemented method of claim 4, comprising the step of generating an overall signal strength by averaging the RSSI values for each portable computing device in the computer processing device during the time in which the media data is received. ### Claim 7 (depends on 1) The computer-implemented method of claim 1, wherein media exposure credit is given to the portable computing device with the strongest signal strength characteristic at the time the media data is received. ### Claim 8 A computer-implemented method for establishing media data exposure, comprising the steps of: receiving media exposure data relating to media data that was received in a computer processing device; receiving a plurality of signal strength characteristic data relating to Bluetooth connections made between the computer processing device and a plurality of portable computing devices; associating each signal strength characteristic with the received media data to determine which signal strength characteristic is the strongest when the media data was received in the computer processing device. ### Claim 9 (depends on 8) The computer-implemented method of claim 8, wherein the media data comprises at least one of audio, video, audio/video, text, an image, a web page and streaming media. ### Claim 10 (depends on 8) The computer-implemented method of claim 8, further comprising the steps of collecting exposure data relating to the media data, wherein the exposure data comprises at least one of a cookie, a logfile and a page tag. ### Claim 11 (depends on 8) The computer-implemented method of claim 8, wherein the signal strength characteristic of the Bluetooth connection comprises at least one Received Signal Strength Indicator (RSSI) value. ### Claim 12 (depends on 11) The computer-implemented method of claim 11, wherein the signal strength characteristic of the Bluetooth connection further comprises at least one of a Transmit Power Level (TPL) value and a Link Quality (LQ) value. ### Claim 13 (depends on 11) The computer-implemented method of claim 11, comprising the step of generating an overall signal strength by averaging the RSSI values for each portable computing device in the computer processing device during the time in which the media data is received. ### Claim 14 (depends on 8) The computer-implemented method of claim 8, wherein media exposure credit is given to the portable computing device with the strongest signal strength characteristic at the time the media data is received. ### Claim 15 A computer-implemented method for establishing media data exposure for a computer processing device, comprising the steps of: storing media exposure data relating to media data received in the computer processing device; receiving pairing data related to the pairing of the computer processing device with a plurality of portable computing devices using a Bluetooth connection when media data is received; processing a signal strength characteristic of the Bluetooth connection in the computer processing device for each of the paired plurality of portable computing devices; associating each signal strength characteristic with the received media data to determine which signal strength characteristic is the strongest when the media data was received in the computer processing device; and associating the strongest signal strength characteristic with the media exposure data. ### Claim 16 (depends on 15) The computer-implemented method of claim 15, wherein the media data comprises at least one of audio, video, audio/video, text, an image, a web page and streaming media. ### Claim 17 (depends on 15) The computer-implemented method of claim 15, further comprising the steps of collecting exposure data relating to the media data, wherein the exposure data comprises at least one of a cookie, a logfile and a page tag. ### Claim 18 (depends on 15) The computer-implemented method of claim 15, wherein the signal strength characteristic of the Bluetooth connection comprises at least one Received Signal Strength Indicator (RSSI) value. ### Claim 19 (depends on 18) The computer-implemented method of claim 18, wherein the signal strength characteristic of the Bluetooth connection further comprises at least one of a Transmit Power Level (TPL) value and a Link Quality (LQ) value. ### Claim 20 (depends on 18) The computer-implemented method of claim 18, comprising the step of generating an overall signal strength by averaging the RSSI values for each portable computing device in the computer processing device during the time in which the media data is received.