Methods and systems for creating an advertising database

Abstract

Systems and methods for applications of orthogonal corpus indexing (OCI), such as selecting ad words for purchase and improving visibility of web pages in search engines, are described. In one aspect, the systems and methods described herein employ OCI for creating an advertising database. The described systems and methods process an information database using orthogonal corpus indexing and a seed topic to derive keywords. The described systems and methods query a search engine with a first keyword of the keywords, and process the provided results page to determine content relating to a classification such as an advertiser, an advertisement, an ad word, and an advertising link page. The described systems and methods insert the determined content with respective classification in the advertising database.

Dependencies are inferred from the claim text.