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US 2013/0097018 A1Published application
Methods for and apparatus for providing assistance to a purchaser
OwnerRobert Davidson, Fanny Chung Davidson +1inventors
InventorsRobert Davidson, Fanny Chung Davidson, Belinda Womack
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Abstract
The present invention provides methods and apparatus for assisting a Purchaser in making a decision related to a Purchase. The decision may include which Product or Service will most satisfy a Purchaser in the event that the Purchaser acquires the Product or Service. The assistance is based upon emotional motivators associated with the Purchaser.
Claims20
A computerized apparatus for receiving advice related to a Purchase decision, the apparatus comprising:
- a communications network access device for accessing a server in logical communication with a communications network;
- and
- executable software stored on the communications network access device and executable on demand, the software operative with the communications network access device to cause the network access device to:
- receive a Purchaser interface for making selections which indicate emotional motivators of the Purchaser;
- transmit one or more selected indications of emotional motivators;
- receive a Purchaser interface for inputting a selection of a type of product or service the Purchaser is interested in;
- and
- receive a display descriptive of one or more Products determined to be satisfactory to the Purchaser based upon emotional motivators associated with the Purchaser, wherein the emotional motivators associated with the Purchaser are determined based upon the transmitted indications of emotional motivators.
5 more elements
A computerized apparatus for providing advice related to a Purchase decision, the apparatus comprising:
- a computer server in logical communication with a communications network;
- and
- executable software stored on the computer server and executable on demand, the software operative with the communications network access device to cause the server to:
- transmit a Purchaser interface for making selections which indicate emotional motivators of the Purchaser;
- receive one or more indications of emotional motivators to be associated with a Purchaser;
- transmit a Purchaser interface for receiving a selection of a type of Product or Service the Purchaser is interested in;
- associate one or more Products or Services with the Purchaser based upon the received indications of emotional motivators;
- and
- transmit a display descriptive of one or more Products determined to be satisfactory to the Purchaser based upon emotional motivators associated with the Purchaser, wherein the emotional motivators associated with the Purchaser are determined based upon the transmitted indications of emotional motivators.
6 more elements
Dependencies are inferred from the claim text.