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US 2013/0086216 A1Published application
Method and system for individualized listing placements in web pages
AssigneeAdknowledge, Inc.
InventorsKevin Eppinger, Deebu Jacob, Scott Goldblatt
Life of this patent
Estimating the term…
Abstract
Systems and methods serve to provide individualized content to users, via their computers, linked to a network, such as the Internet, which these users may not be aware of The content includes, for example, articles and advertisements, in electronic format. The content is accessible by activating activatable links to the content, the activatable links underlying text or images in web pages that have been rendered to the browsing application of a computer associated with a user.
Claims20
A method for providing content to electronic pages over a communications network, comprising:
- a processor of a first computer system linked to the communications network, electronically crawling a first item of electronic content from a content source linked to the communications network for text;
- a processor of the first computer system, electronically parsing the text;
- obtaining, by a processor of the first computer system, at least one search term and at least one relevancy score for the at least one search term, based on at least a portion of the parsed text;
- based on the at least one search term and the at least one relevancy score, and in response to the first item of electronic content being accessed on a first electronic page, a processor of the first computer system, searching the content source for at least one second item of electronic content to be accessible from a second electronic page for being viewed, the second electronic page including activatable data corresponding to the at least one second item of electronic content;
- and
- providing, by the first computer system, the activatable data for accessing the at least one second item of electronic content over the communications network, to the second electronic page.
3 more elements
A computer system for providing content to electronic pages over a communications network, comprising:
- at least one processor programmed to:
- crawl a first item of electronic content from a content source linked to the communications network for text;
- parse the text;
- obtain at least one search term and at least one relevancy score for the at least one search term, based on at least a portion of the parsed text;
- and,
- provide activatable data to access second items of electronic content, to a second electronic page;
- and;
- a recommendation engine in electronic communication with the at least one processor, the recommendation engine configured for searching the content source for the second items of electronic content, to be provided as the activatable data for accessing each of the second items of electronic content, to the second electronic page for being viewed, the searching based on the at least one search term and the at least one relevancy score, and in response to the first item of electronic content being accessed on a first electronic page.
5 more elements
A computerized system for providing content to electronic pages over a communications network, comprising:
- a storage medium for storing computer components;
- and
- a processor for executing the computer components comprising:
- a first computer configured for crawling a first item of electronic content from a content source linked to the communications network for text;
- a second computer component configured for parsing the text;
- a third computer component configured for obtaining at least one search term and at least one relevancy score for the at least one search term, based on at least a portion of the parsed text;
- a fourth computer component configured for searching the content source for second items of electronic content to be provided to a second electronic page as activatable data for being viewed on the second electronic page, the searching based on the at least one search term and the at least one relevancy score, and in response to the first item of electronic content being accessed on a first electronic page;
- and
- a fifth computer component configured for providing the activatable data for accessing each of the second items of electronic content, to the second electronic page.
6 more elements
A computerized system for providing content to electronic pages over a communications network, comprising:
- a storage medium having stored thereon data about a first item of electronic content from a content source linked to the communications network for text;
- and;
- a computer, coupled to said storage medium, that is configured to:
- (a) crawl items of electronic content from a content source linked to the communications network for text;
- (b) parse the text;
- (c) obtain at least one search term and at least one relevancy score for the at least one search term, based on at least a portion of the parsed text;
- (d) search the content source for second items of electronic content to be provided as activatable data for accessing each of the second items of electronic content, to a second electronic page for being viewed, the searching based on the at least one search term and the at least one relevancy score, and in response to the first item of electronic content being accessed on a first electronic page;
- and (e) provide the activatable data for accessing each of the second items of electronic content, to the second electronic page.
5 more elements
Dependencies are inferred from the claim text.