System and methods for content distribution with integrated game mechanics
OwnerAndrew Michael Schusterinventor
Life of this patent
Estimating the term…
Abstract
Methods and systems provided can incentivize consuming, sharing, and interacting with online content by providing redeemable points to users for their interaction with content. Points may be redeemed for real or virtual goods and services. Profiles on social networking websites relating to users or their social circles can be mined using natural language processing to determine topical interests relevant to users to facilitate displaying online content most likely to be of interest to users.
Claims19
A method of incentivizing user consumption of content in an online environment, comprising steps of:
- automatically selecting, by a processor on at least one server, content items to display to a user;
- sending the selected content items across a network to display the content items to the user;
- in response to user interaction with the content items, associating reward point values with the user on the at least one server;
- receiving, by the at least one server, a plurality of offers;
- allowing a user to redeem reward point values for incentives identified by at least one of the plurality of offers.
A method for distributing content to a user, comprising:
- receiving, at a server, profile information relating to at least one user, wherein the profile information contains information related to at least one social media profile of the user;
- automatically analyzing the profile information using natural language processing to determine a first set of topics that relate to the at least one social media profile of the user;
- matching, at the server, the first set of topics to a second set of topics associated with a set of content items to determine a set of relevant content items;
- transmitting at least a subset of the relevant content items to an electronic device for display to the user;
- and
- automatically rewarding the user for select interactions with the subset of the relevant content items in the form or redeemable reward points.
A non-transitory computer-readable media, comprising instructions to configure a processor on a server to perform the following steps:
- receiving, at the server, profile information relating to at least one user, wherein the profile information contains information related to at least one social media profile of the user;
- automatically analyzing the profile information using natural language processing to determine a first set of topics that relate to the at least one social media profile of the user;
- matching, at the server, the first set of topics to a second set of topics associated with a set of content items to determine a set of relevant content items;
- transmitting at least a subset of the relevant content items to an electronic device for display to the user;
- and
- automatically rewarding the user for select interactions with the subset of the relevant content items in the form or redeemable reward points.
Dependencies are inferred from the claim text.