Systems and methods for real-time allocation of digital content
OwnerDouglas J. DEANGELISinventor
Life of this patent
Estimating the term…
Abstract
Systems, methods, and software products allocate digital content in real time. Real-time digital content allocation includes processing sign, sales and buying parameters for a digital sign in a sign database. Real-time digital content allocation also includes processing digital content in a submitted database; permitting access to the submitted database by a digital sign owner, for review of the digital content; saving digital content approved by the digital sign owner to an approved content database; processing bidding parameters for a time slot on the digital sign; auctioning the time slot to providers of the approved digital content; distributing digital content to the digital sign; and airing winning digital content during the time slot.
Claims21
A computer-implemented system for real-time allocation of digital content to a digital sign, comprising:
- an interface for receiving information indicative of a real-time event proximate the digital sign;
- and
- an auction engine, comprising instructions stored on machine readable media and executed by a processor, for selecting the digital content for display on the digital sign based upon the information.
A computer-implemented method for real-time allocation of digital content to a digital sign, comprising:
- receiving information of a real-time event proximate the sign;
- selecting the digital content for display on the digital sign based upon an auction, wherein the auction selects the digital content based upon the information;
- and
- displaying the digital content on the digital sign.
A digital sign for displaying digital content provided by an auction system that is remote from the digital sign, comprising:
- a sensor for sensing a condition proximate the digital sign;
- a communication interface for sending information associated with the condition to the auction system and for receiving the digital content from the auction system;
- and
- a display for displaying the digital content;
- wherein the auction system selects the digital content based at least in part upon the information.
Dependencies are inferred from the claim text.