Shared interactive mobile advertising platform system and method

Abstract

A shared interactive mobile advertising platform with a messaging display is provided that allows for advertising to an audience. The messaging display displays advertising campaigns in the form of response codes and data collection destinations, and displays advertising messages. Advertising users generate or create the advertising campaign and rent advertising space on the display from the platform owner. A member of the audience sees the advertising campaign and if he is interested he enters the response code and the data collection destination information into a personal communication device. The shared interactive mobile advertising platform sends a response to that member in the form of a discount, sale, coupon et cetera and the response and may be redeemed by the member. The advertising user only receives input from interested members of the audience and can focus on marketing to these members in the future.

Dependencies are inferred from the claim text.