Targeted incentive actions based on location and intent
AssigneeeBay Inc.
InventorsSteve Yankovich, Ryan Melcher, Robert Dean Veres
Life of this patent
Estimating the term…
Abstract
A method and a system offer an incentive to a user of a mobile device based on a geographic location of the mobile device and the intent of the user. A processor-implemented location identification module determines the geographic location of the mobile device of the user. A processor-implemented item identification module identifies an item specified by the user at the geographic location of the mobile device. A processor-implemented incentive module offers an incentive from at least one merchant within a predefined distance based on the identified item and the geographic location of the mobile device.
Claims30
A system, comprising:
- a processor-implemented location identification module configured to determine a geographic location of a mobile device of a user;
- a processor-implemented item identification module configured to identify an item specified by the user at the geographic location of the mobile device;
- and
- a processor-implemented incentive module configured to offer an incentive from at least one merchant within a predefined distance based on the identified item and the geographic location of the mobile device.
A computer-implemented method comprising:
- determining a geographic location of a mobile device of a user;
- identifying an item specified by the user at the geographic location of the mobile device;
- and
- offering an incentive from at least one merchant within the predefined distance based on the identified item and the geographic location of the mobile device.
A non-transitory computer-readable storage medium storing a set of instructions that, when executed by a processor, causes the processor to perform operations, comprising:
- determining a geographic location of a mobile device of a user;
- identify an item specified by the user at the geographic location of the mobile device;
- and
- offering an incentive from at least one merchant within the predefined distance based on the identified item and the geographic location of the mobile device.
Dependencies are inferred from the claim text.