System and Method for Capturing Information for Conversion into Actionable Sales Leads

A real-time software application method hosted on a server for capturing information for conversion into actionable sales leads, comprising the steps of:

• collecting website visitor information in real time via a communication network comprising the steps of:
• embedding a tracking code segment within selected pages of a web form on a third party company website;
• activating the embedded tracking code segment in response to a visitor accessing the web form on the third party company website and opening the web form in a visitor's browser hosted on the visitor's computer;
• and
• importing visitor information in real-time to a firmographic analytical application running in real-time as a software-as-as-service application on the server comprising the steps of:
• matching web form data entered data by the visitor to visitor company owner firmographic attributes and information in a commercial database;
• validating visitor email address and returning a validation score;
• validating geographic address attributes of the visitor company owner;
• sending and appending visitor company owner firmographic data to the visitor's web form;
• and
• releasing the visitor company owner firmographic data to other systems.