Computer-readable medium product label apparatus and method
AssigneeEtagz, Inc
InventorDavid R. Montague
Life of this patent
Estimating the term…
Abstract
A user-computer-readable medium provides all or part of a product labeling system for engaging purchasers. Executables, data, or both are recorded in the medium embodied in a tag or other product labeling structure, in order to deliver to a consumer or purchaser engaging presentations of products, information, or registration templates. As a result, purchasers may receive launchers, browsers, viewers, e-mail systems, facsimile centers, players, or interface brokers for the foregoing, if organically installed already on a workstation of a purchaser. In certain embodiments, entertainment, games, skill tests, and the like, recorded in the medium as a product tag or label may execute to engage a purchaser and provide purchaser profiling information.
Claims19
An apparatus comprising:
- a product provided by a source;
- a label affixed to the product by the source;
- the label comprising an image containing first information visible by and identifying to a purchaser of the product at least one of the product and the source of the product;
- and
- the label further comprising a computer readable medium, distinct from the product and storing instructions executable by a computer of the purchaser of the product.
An article of manufacture, comprising:
- a product displayed for sale to a retail purchaser at a retail site;
- a securement, connecting a label to the product;
- the label, further comprising advertising, visible at a point of purchase, to provide an advertising impression to the retail purchaser for the product;
- the label, further comprising a computer readable medium operably independent and substantively distinct from the product;
- and
- the label, wherein the computer readable medium further comprises instructions executable by a computing device of the retail purchaser.
An apparatus comprising:
- a product provided by a source;
- a label affixed to the product by the source;
- the label comprising first information providing an advertising impression, visible by and identifying to a purchaser of the product, at a point of purchase, at least one of the product and the source of the product;
- the label further comprising a computer readable medium, operably independent and substantively distinct from the product;
- and
- the label, wherein the computer readable medium stores instructions executable by a computer of the purchaser of the product.
A method comprising:
- providing a product from a supplier to a vendor selling to an end user;
- providing a label connected to the product and having a face displaying an advertising impression directed to the end user,
- the providing a label, wherein the advertising impression identifies at least one of the product, vendor, and supplier;
- providing the label, wherein the label further comprises a computer-readable medium operably independent and substantively distinct from the product, storing instructions executable by a computing device of the end user;
- providing a communication reflecting retailing of the product from the vendor to the end user;
- and
- the providing the communication occurring in consequence of loading and running by the end user the executable instructions from the label on a computer of the end user.
Dependencies are inferred from the claim text.