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US 2012/0072265 A1Published application
Method of Managing Prospective Business
OwnerPrugh Roeser, Stefan Roeserinventors
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Abstract
The present invention reveals the next generation in customer acquisition procedures. LeadMaker™ (“LM” is a relationship-based system for handling business customers and prospective customers during the period between initial response and follow up by sales. LM is designed to fill the gap between Marketing acquiring responses and Sales establishing primary contact responsibility.
Claims4
A method of managing a multiplicity of customers and potential customers indissolubly combining:
- data profiling and enhancement;
- a multiplicity of proactive purchase process focused communications;
- a multiplicity of purchase process focused responder experiences coordination and follow-up with a multiplicity of sales responsibility individuals.
Dependencies are inferred from the claim text.