System and method for controlling aspects of an electronic messaging campaign

A system for controlling access within an enterprise to information associated with recipients of an electronic message campaign of the enterprise sent to a plurality of recipient devices wherein the enterprise includes hierarchically structured Business Units having an enterprise level Business Unit at the highest level and a plurality of second level Business Units and an enterprise system communicatively coupled to a network and including an enterprise level device communicatively coupled to a plurality of second level devices, the system comprising:

• a server communicatively coupled to the enterprise system and the plurality of recipient devices via the network and configured to assign an enterprise account to the enterprise system and generate a user interface presented to the enterprise level device via the network upon validating the enterprise account, the interface being configured to allow a user of the enterprise level device to maintain a recipient list for all recipients of electronic messages from any enterprise Business Unit which recipient list includes information regarding each recipient and configured to allow the enterprise level device to communicate selected portions of the recipient list to each of the plurality of second level devices and to send electronic messages via the network to the plurality of recipients;
• an electronic message engine communicatively coupled via the server and the network to the enterprise system configured to generate electronic messages within a message campaign for sending to recipients identified by each of the second level devices from the selected portions of the recipient list communicated by the enterprise level device to each second level device.