Advertising during accelerated media playback
AssigneeUniversity of Washington
InventorsJeffrey Y. Lin, Ione Fine, Geoffrey M. Boynton, Scott O. Murray
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AssigneeUniversity of Washington
InventorsJeffrey Y. Lin, Ione Fine, Geoffrey M. Boynton, Scott O. Murray
Estimating the term…
A system and a method are disclosed for displaying an image during an operation of an accelerated media playback (e.g., fast-forward or reverse) such that the image appears concurrently with a cue signaling a resume point. First, a video frame within an advertisement is identified from a plurality of advertisements. The video frame contains the cue and indicates a resume point for media content. Additionally, an image is embedded on the video frame such that the video frame, the cue and the image are displayed for less than a second during accelerated media playback, such as a fast-forward operation. The presence of the action cue or resume cue presented concurrently with the advertisement assists viewers in preferentially recalling the product related to the image.
A method for providing an image during an operation of an accelerated media playback, the method comprising:
A method for providing an image during media playback, the method comprising:
A system for presenting an image during an operation of an accelerated media playback, the system comprising:
Dependencies are inferred from the claim text.