Integrated promotion of multimedia applications for mobile devices
OwnerBrad Kimurainventor
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Abstract
A method and a device are disclosed for including a mobile computing device configured to download a multimedia mobile application including a standard service, a promotion of a premium or different service, the promotion being accessible from within the mobile downloadable application, and a method of subscription, such as a subscription button, to the promoted premium service. In a typical operation, a user views a list of downloadable mobile applications, such as Apple Corporation's iPhone apps, listed as icons, selects an integrated multimedia application having a standard service within the application, reads a promotion of a premium service within the selected mobile application, and subscribes to the premium service from within the application.
Claims3
A downloadable integrated application for mobile computing devices, the downloadable integrated application comprising:
- a standard service configured to provide standard contents;
- promotional information relating to a premium service configured to provide premium contents;
- and
- a subscription activation object configured to subscribe a user upon selection of the subscription activation object.
A method of building an integrated application, the method comprising:
- determining a standard service configured to provide standard contents;
- determining a premium service configured to provide premium contents;
- determining promotional information related to the premium service;
- and
- including and packaging the standard service, the premium service, and the promotional information into a single integrated application.
A method of downloading content onto a mobile computing device, the method comprising:
- enabling a user to select an integrated application for download to the mobile computing device;
- enabling the user to view standard contents provided by a standard service from within the integrated application;
- enabling the user to read promotional information related to a premium service configured to provide premium contents, wherein the premium service is included in the integrated application;
- and
- enabling the user to subscribe to the premium service from within the integrated application.
Dependencies are inferred from the claim text.