Payment model with endorsements
AssigneeGoogle Inc.
InventorsBob Purvy, H. Hadon Nash, JR., Carl S. Shapiro, Tania Bedrax-Weiss
Life of this patent
Estimating the term…
Abstract
Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for providing compensation. In one aspect, a method includes receiving a request for an advertisement, and identifying an advertisement responsive to the request, wherein a good or service associated with the advertisement is associated with an endorsement provided by an endorser. The advertisement is provided in response to the request. An indication of a selection of the advertisement is received, and compensation is provided to the endorser upon receiving the indication of the selection of the advertisement.
Claims24
A computer-implemented method, comprising:
- receiving a request for an advertisement;
- identifying an advertisement responsive to the request, wherein a good or service associated with the advertisement is associated with an endorsement provided by an endorser;
- providing the advertisement in response to the request;
- receiving an indication of a selection of the advertisement;
- and
- providing compensation to the endorser upon receiving the indication of the selection of the advertisement.
A computer-implemented method, comprising:
- receiving a request for an advertisement;
- identifying an advertisement responsive to the request, wherein a good or service associated with the advertisement is associated with an endorsement provided by an endorser;
- providing the advertisement in response to the request;
- receiving an indication of a conversion associated with the advertisement;
- and
- providing compensation to the endorser upon receiving the indication of the conversion.
A system comprising:
- one or more computers;
- and
- a computer-readable medium coupled to the one or more computers having instructions stored thereon which, when executed by the one or more computers, cause the one or more computers to perform operations comprising:
- receiving a request for an advertisement;
- identifying an advertisement responsive to the request, wherein a good or service associated with the advertisement is associated with an endorsement provided by an endorser;
- providing the advertisement in response to the request;
- receiving an indication of a selection of the advertisement;
- and
- providing compensation to the endorser upon receiving the indication of the selection of the advertisement.
A computer storage medium encoded with a computer program, the program comprising instructions that when executed by data processing apparatus cause the data processing apparatus to perform operations comprising:
- receiving a request for an advertisement;
- identifying an advertisement responsive to the request, wherein a good or service associated with the advertisement is associated with an endorsement provided by an endorser;
- providing the advertisement in response to the request;
- receiving an indication of a selection of the advertisement;
- and
- providing compensation to the endorser upon receiving the indication of the selection of the advertisement.
A system comprising:
- one or more computers;
- and
- a computer-readable medium coupled to the one or more computers having instructions stored thereon which, when executed by the one or more computers, cause the one or more computers to perform operations comprising:
- receiving a request for an advertisement;
- identifying an advertisement responsive to the request, wherein a good or service associated with the advertisement is associated with an endorsement provided by an endorser;
- providing the advertisement in response to the request;
- receiving an indication of a conversion associated with the advertisement;
- and
- providing compensation to the endorser upon receiving the indication of the conversion.
A computer storage medium encoded with a computer program, the program comprising instructions that when executed by data processing apparatus cause the data processing apparatus to perform operations comprising:
- receiving a request for an advertisement;
- identifying an advertisement responsive to the request, wherein a good or service associated with the advertisement is associated with an endorsement provided by an endorser;
- providing the advertisement in response to the request;
- receiving an indication of a conversion associated with the advertisement;
- and
- providing compensation to the endorser upon receiving the indication of the conversion.
Dependencies are inferred from the claim text.