Systems and methods for protecting consumer privacy in online advertising environments
AssigneeAOL Inc.
InventorJeffrey Todd WILSON
Life of this patent
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Abstract
Systems and methods are provided for protecting consumer privacy. According to one implementation, a method is provided for protecting consumer privacy in an online advertising environment. The method includes receiving an ad-related communication with associated ad notice metadata containing information about the ad-related communication, analyzing the ad notice metadata, and executing a consumer privacy response based on the analysis.
Claims21
A method for protecting consumer privacy in an online advertising environment, the method comprising:
- receiving an ad-related communication with associated ad notice metadata containing information about the ad-related communication;
- analyzing the ad notice metadata;
- and
- executing, by at least one computer processor, a consumer privacy response based on the analysis.
A computer-readable storage medium storing a computer program that, when executed by a computer, causes the computer to perform a method for protecting consumer privacy in an online advertising environment, the method comprising:
- receiving an ad-related communication with associated ad notice metadata containing information about the ad-related communication;
- analyzing the ad notice metadata;
- and
- executing a consumer privacy response based on the analysis.
A method for protecting consumer privacy in an online advertising environment, the method comprising:
- receiving an ad-related communication;
- receiving ad notice metadata containing information about the origin and nature of the ad-related communication;
- analyzing the ad notice metadata;
- and
- executing, by at least one computer processor, a consumer privacy response based on the analysis.
Dependencies are inferred from the claim text.