Method, Apparatus and System for Increasing Website Data Transfer Speed

A system for increasing website data transmission speed, the system comprising:

• a rules database that stores a plurality of rules to search advertisements;
• and
• an advertisement placement administration apparatus communicatively coupled to the rules database, the advertisement placement administration apparatus configured to perform:
• obtaining a characteristics attribute set corresponding to a browsing behavior of a user;
• obtaining at least one rule corresponding to the characteristics attribute set from a rules database;
• selecting at least one advertisement corresponding to a scenario stipulated by the at least one rule;
• placing the at least one advertisement to be presented to the user;
• and
• monitoring operations of the user with respect to the placed at least one advertisement.

An apparatus for increasing website data transmission speed, the apparatus comprising:

• an obtaining unit that obtains a characteristics attribute set corresponding to a browsing behavior of a user, and, according to the characteristics attribute set, obtains at least one rule corresponding to the characteristics attribute set from a rules database;
• a first processing unit that selects at least one advertisement corresponding to a scenario stipulated by the at least one rule, and places the at least one advertisement to be presented to the user;
• and
• a second processing unit that monitors operations of the user with respect to the placed at least one advertisement, and converts collected parameters to a corresponding rule to update the rules database.