System and Methods for Ordering and Presenting Custom Electronic Advertisements

In a system for ordering electronic advertisements including a first interactive interface executable to run on a computing appliance connected to a network for configuring constraints relative to an advertisement service, and a second interactive interface executable to run on the computing appliance for displaying electronic advertisements from one or more advertisement stores connected to the network and associated with the advertisement service, a method for brokering advertisements comprising the steps:

• (a) publishing user-specified criteria for receiving advertisements to potential advertisers;
• (b) searching potential advertisement stores for advertisements fitting the published criteria;
• (c) negotiating with the advertisers where necessary to meet criteria of users;
• (d) receiving one or more advertisements that fit the user-specified criteria;
• and
• (e) serving the one or more approved advertisements to one or more user-operated computing appliances.

An advertisement brokering system comprising:

• a server connected to a network the server including software for publishing information and software for searching data stores;
• a plurality of user-operated computing appliances connected to the network and accessible to the server;
• one or more data stores connected to the network and accessible to the server, the data stores containing advertisements from competing vendors;
• and
• a plurality of distributed instances of client applications one per computing appliance, the applications including at least two interactive interfaces, one for registration and configuration and one for displaying advertisements;
• characterized in that registered users upload criteria through the client applications specifying the type of advertisements and the acceptable pricing information for desired goods and services to the server for both publishing the criteria to advertisers for acceptance and for use as search criteria in searching of the one or more data stores for acceptable advertisements, which are subsequently served to the client applications according to individual criterion.