Systems and methods for determining a target budget allocation

An apparatus for determining target budget allocation, the apparatus comprising:

• a computing platform including at least one processor and a memory;
• and
• a financial institution-implemented budget module stored in the memory, executable by the processor and operable to provide budget tracking for financial institution customers, wherein the budget module comprises a budget allocation module that includes:
• a current budget allocation routine operable to determine the customer's current budget allocation, and
• a target budget allocation routine operable to provide the customer a budget profile questionnaire that includes a plurality of budget profile questions, receive customer responses to the plurality of budget profile questions, determine the customer's target budget allocation based on the customer's current budget allocation and the customer's responses to the plurality of budget profile questions, and store the customer's target budget allocation in a customer budget profile.

A computer program product comprising:

• a computer-readable medium comprising:
• a first set of codes for causing a computer to determine the customer's current budget allocation;
• a second set of codes for causing a computer to provide the customer a budget profile questionnaire that includes a plurality of budget profile questions;
• a third set of codes for causing a computer to receive customer responses to the plurality of budget profile questions;
• a fourth set of codes for causing a computer to determining the customer's target budget allocation for the plurality of budget categories based on the customer's current budget allocation and the customer responses to the plurality of budget profile questions;
• and
• a fifth set of codes for causing a computer to store the customer's target budget allocation in a customer budget profile.