Method and system for personalizing online content

Abstract

Method and system for personalizing online content are disclosed. One of the features of the invention is to determine a user's preference based on the information of the network-based digital content downloaded by the user, and accordingly to build a personalized database. In reference with the personalized database, the system will provide the related personalized information. According to the preferred embodiment, a network connection between a user information system and a remote information service platform is established in the beginning. The method then goes to analyze the user's preference from the selected digital content, and build the personalized database. After that, the invention accordingly provides the personalized information relating the preferred video and audio content. The method is preferably adapted to an electronic commercial platform which provides personalized commercial content for further consumption activity as a specific program is used to display the commercial content on a computer screen.

Dependencies are inferred from the claim text.