Cluster analysis of viewer tendencies
AssigneesVerizon Data Services Inc., Verizon Data Services India Private Limited
InventorsYuriy BOLYUKH, Ramprasath HARIHARAN, Syed Zafar BEYABANI, Anil SOLLETI
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Abstract
A method performed by one or more computing devices includes determining a relevancy function of viewer tendencies based on set-top box data from a subscription television service and defining a cluster of set-top boxes based on the relevancy function. The method also includes building a tendency profile for the cluster, the tendency profile including predicted actions for viewers within the cluster. The method further includes assigning the set-top box to the cluster and directing a cluster-oriented presentation to a particular set-top box within the cluster.
Claims20
A method performed by one or more computing devices, comprising:
- determining a relevancy function of viewer tendencies based on set-top box data from a subscription television service;
- defining a cluster of set-top boxes based on the relevancy function;
- building a tendency profile for the cluster, the tendency profile including predicted actions for viewers within the cluster;
- assigning a particular set-top box to the cluster;
- and
- directing a cluster-oriented presentation to the particular set-top box within the cluster.
A system, comprising:
- a memory to store instructions;
- and
- a processor to execute the instructions to:
- receive set-top box data from set-top boxes in a subscription television service;
- determine a relevancy function of viewer tendencies based on the set-top box data;
- define clusters of set-top boxes based on the relevancy function;
- build tendency profiles for each of the clusters, each of the tendency profiles including predicted actions for viewers within each cluster;
- and
- direct a cluster-oriented presentation to set-top boxes within the clusters of set-top boxes.
A method implemented at a set-top box, comprising:
- receiving programming content and cluster identifiers for a subscription television service distributed from a server over a network, the cluster identifiers associating the set-top box with a particular tendency profile;
- sending, to the server, a request for data for a cluster-oriented presentation based on the cluster identifier,
- receiving, from the server, the data for a cluster-oriented presentation;
- and
- automatically presenting the cluster-oriented presentation based on the data.
A system, comprising:
- means for collecting viewing history data from a plurality of set-top boxes for a subscription television service;
- means for determining a relevancy function of viewer tendencies based on the viewing history;
- means for defining a cluster of set-top boxes based on the relevancy function;
- means for building a tendency profile for the cluster, the tendency profile including predicted actions for viewers within the cluster;
- and
- means for directing a cluster-oriented presentation to a particular set-top box within the cluster.
Dependencies are inferred from the claim text.