Method and System for Determining Overall Content Values for Content Elements in a Web Network and for Optimizing Internet Traffic Flow Through the Web Network

A system for determining an overall content value for a content element in a web network containing a plurality of interlinked content elements, the system comprising:

• an analytic server configured to receive content data relating to the content element;
• and
• a processor in operable communication with the analytic server, the processor configured to receive a revenue value for the content element based on the content data, and to determine a subsequent flow value for the content element;
• the processor further configured to calculate an overall content value based on the revenue value and the subsequent flow value.

A method for determining an overall content value for a content element in a web network containing a plurality of interlinked content elements, the method comprising:

• obtaining content data related to the content element;
• obtaining a revenue value corresponding to the content element;
• calculating a subsequent flow value for the content element;
• calculating the overall content value for the content element based on the revenue value and subsequent flow value.

A method for optimizing internet traffic flow through a web network containing a plurality of interlinked content elements, the method comprising:

• receiving an overall content value corresponding to a content element, wherein the overall content value is based on a revenue value corresponding to the content element, and a subsequent flow value corresponding to the content element;
• balancing the overall content element with a cost associated with the content element;
• and
• modifying the web network based on the balancing, so as to increase overall revenue generated by the web network.