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US 2010/0138299 A1Published application
Delivering targeted advertising to mobile devices
AssigneeCellfire Inc.
InventorsTollinger Preston, Brent Dusing
Life of this patent
Estimating the term…
Abstract
A method of delivering advertising items to a client at a portable device is provided. A client ID is sent to a host server. A downloaded advertising item is produced relative to a product or service from the host server. The downloaded advertising item is parsed and stored. In response to the parsing and storing, displaying the advertising item is displayed to the client at the mobile device.
Claims18
A method of delivering advertising to a client at a portable device, comprising:
- sending a client ID to a host server;
- producing a downloaded advertising item relative to a product or service from the host server;
- parsing and storing the downloaded advertising item;
- and
- in response to the parsing and storing, displaying the advertising item to the client at the portable device.
2 more elements
Dependencies are inferred from the claim text.