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US 2010/0073391 A1Published application
Informational content presentation via backdrop images
AssigneeYahoo! Inc.
InventorsSteven Horowitz, Tomi Blinnikka, Joseph Magnani
Life of this patent
Estimating the term…
Abstract
The subject matter disclosed herein relates to presenting informational content via a backdrop image within at least a portion of a computer generated container area.
Claims20
A method, comprising:
- with a display device:
- presenting a computer generated container area;
- and
- presenting at least a portion of one advertising backdrop image within at least a portion of said computer generated container area prior to presenting at least a portion of a computer generated content image in said portion of a computer generated container area.
1 more element
An article comprising:
- a storage medium comprising machine-readable instructions stored thereon, which, if executed by one or more processing units, operatively enable a computing platform to:
- present a computer generated container area;
- and
- present at least one advertising backdrop image within at least a portion of said computer generated container area prior to presenting at least a portion of a computer generated content image in said portion of a computer generated container area.
1 more element
An apparatus comprising:
- a computing platform, said computing platform being operatively enabled to:
- present a computer generated container area;
- and
- present at least one advertising backdrop image within at least a portion of said computer generated container area prior to presenting at least a portion of a computer generated content image in said portion of a computer generated container area.
1 more element
Dependencies are inferred from the claim text.