# US 2009/0276291 A1 · System and method for networking shops online and offline

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- Number: US 2009/0276291 A1
- Document ID: US20090276291A1
- Status: Published application
- Kind: A1
- Application number: 12/433,830
- Filed: 2009-04-30
- Published: 2009-11-05
- Earliest claimed: 2008-05-01
- Assignees: myShape, Inc.
- Inventors: Louise Wannier; James P. Lambert; Eric Jennings; Mercedes De Luca
- Web page: https://patentgrep.com/patent/US20090276291A1

## CPC

- G06Q 30/0603: {Catalogue creation or management}
- G06Q 30/0269: {based on user profile or attribute}
- G06Q 30/0601: Electronic shopping [e-shopping]
- G06Q 30/0631: {Recommending goods or services}
- G06Q: INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR

## Abstract

Garments are presented to a consumer using a computer by reading a database of garments, wherein the database of garments includes parameters for at least some of the garments represented by records in the database of garments, the parameters including at least a garment type, reading data representing a plurality of garment types, the data including, for each type of the plurality of garment types, obtaining consumer measurements from the consumer or a source derived from the consumer, obtaining garment measurements for garments in the database of garments, comparing customer measurements to garment measurements, scoring garments from the database of garments based on garment measurements and customer measurements, and presenting the consumer or consumer representative with a computer generated filtered listed of garments from the database of garments ordered, at least approximately, according to garment scores, based on context.

## Claims

### Claim 1

An online shopping system that provides for network connections between a server that has access to a database of products being offered for sale and client systems used by consumers or consumer representatives to at least view information about products being offered for sale and order selections among those products, wherein the information about the products being offered for sale includes at least one fit, shape, preference or style parameter, the online shopping system comprising:
program code for obtaining consumer data including one or more of consumer body shape, consumer proportion, consumer preferences;
program code for filtering the collection of products according to one or more of consumer preference, consumer size, consumer measurements, consumer shape and parameters of the products in the collection to form a personalized selection of products;
program code for performing one or more of filtering and ranking the products in the personalized selection according to context information, wherein context information relates to how the client system is accessing the server; and
program code for generating a presentation of at least a portion of the personalized selection, to provide the consumer or consumer representative with a personalized shopping experience that can vary by context.

### Claim 2 (depends on 1)

The online shopping system of claim 1, wherein the database of products comprises clothing and accessories.

### Claim 3 (depends on 1)

The online shopping system of claim 1, wherein the database of products comprises products being offered from a plurality of vendors, each of whom supplies a feed of product information used by the online shopping system

### Claim 4 (depends on 1)

The online shopping system of claim 1, wherein the client systems comprise one or more of in-store kiosks, home computers, general purpose computers, handheld devices, laptop computers, cellular telephones, PDAs, and/or netbook computers.

### Claim 5 (depends on 1)

The online shopping system of claim 1, wherein the program code for filtering is program code for filtering based on calculations that estimate a degree to which a garment or accessory might fit or flatter the consumer, given the characterization of the garment or accessory and given the consumer body shape, measurements and/or fit preferences.

### Claim 6 (depends on 1)

The online shopping system of claim 1, further comprising a display device as part of the client system, wherein the display device is configured to display the generated presentation and the client system is configured to accept navigation commands from the consumer or consumer representative and to accept input commands from the consumer or consumer representative that signal purchasing or ordering requests.

### Claim 7 (depends on 1)

The online shopping system of claim 1, wherein context information includes one or more of a website via which the client system is accessing the server, a navigation path taken using the client system to end up at a current context, the type of device the client system is, editorial or product content at the website or on the navigation path, and/or whether the client system has authenticated the consumer or consumer representative with the website and/or the server.

### Claim 8 (depends on 7)

The online shopping system of claim 7, wherein context information that includes one or more of a website via which the client system is accessing the server also includes information about style, topic, audience or other filters specific to that website and those filters are used to modify the personalized selection for consistency with one or more of those style, topic, audience or other filters.

### Claim 9 (depends on 1)

The online shopping system of claim 1, wherein the database of products comprises products being offered from a plurality of vendors, each of whom supplies a feed of product information used by the online shopping system and the personalized selection is filtered by one or more of a price analysis, outputs of an external knowledge base and/or results of a comparison shopping engine.

### Claim 10 (depends on 1)

The online shopping system of claim 1, wherein the personalized selection is filtered according to a ruleset that represents recommendations by a third party.

### Claim 11 (depends on 10)

The online shopping system of claim 10, wherein the third party providing the recommendations is an entity separate from the entity that provides the context.

### Claim 12 (depends on 1)

The online shopping system of claim 1, wherein the personalized selection is weighted by consumer preferences, a third-party recommendations ruleset and context information.

### Claim 13

A networked system for use in online shopping, comprising:
a network;
a server coupled to the network and for maintaining a collection of products being offered for sale;
a client system usable by a consumer or consumer representative to purchase product from the collection of products; and
program code for filtering the collection of products according to one or more of consumer preference, consumer size, consumer measurements, consumer shape and according to context information identifying a context in which the consumer or consumer representative is using the client system.

### Claim 14 (depends on 1)

The networked system of claim 1, wherein the collection of products being offered for sale are selected from a plurality of merchants.
