Information playback apparatus and electronic pop advertising apparatus
AssigneeSony Corporation
InventorsYoshio Ochiai, Yasufumi Shinagawa, Koni Saito
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AssigneeSony Corporation
InventorsYoshio Ochiai, Yasufumi Shinagawa, Koni Saito
Estimating the term…
An information playback apparatus includes a storage memory removably attached to a main unit and in which compressed moving image file data are electrically stored; an MPEG decoder in the main unit for reading the data and decompressing it; an NTSC encoder in the main unit for converting playback image data obtained by decompressing the moving image file data into image data in a predetermined output format; an LCD on the main unit or outside of the main unit for displaying the image data in a predetermined display area; an a microcomputer for repeatedly playing back the image data in predetermined units of the compressed moving image file data. An electronic point of purchase (POP) advertising apparatus includes a sensor for detecting a person and also includes an electronic advertising unit presenting a predetermined POP advertisement in response to detection by the sensor. The electronic advertising unit includes a section for storing POP advertisements, a section for selecting a particular POP advertisement of the POP advertisements stored, and a section for outputting the particular POP advertisement in response to a detection signal output from the sensor.
An electronic point of purchase (POP) advertising apparatus comprising:
Dependencies are inferred from the claim text.