Color display apparatus

A color display apparatus comprising:

• a display panel including a plurality of color elements, each color element including an electro-optical element in which retardation varies in accordance with a voltage applied to the electro-optical element and a color filter provided on the electro-optical element;
• and
• a circuit that receives color image signals corresponding to three primary colors and converts the color image signals into voltage signals to be supplied to the electro-optical elements,
• wherein the color elements of the display panel include two or more first color elements in which the color filters transmit light of two of the three primary colors and a second color element in which the color filter transmits light of the remaining one of the three primary colors, each first color element receiving a voltage that continuously varies the retardation of the electro-optical element in a range in which brightness of the first color element varies and a range which starts from the retardation corresponding to the maximum brightness and in which hue of the first color element varies between the two of the three primary colors, the second color element receiving a voltage that continuously varies the retardation of the electro-optical element in a range in which brightness of the second color element varies, and
• wherein, the color image signals corresponding to the two of the three primary colors are converted by the circuit into voltage signals to be supplied to the electro-optical elements in the two or more first color elements, and the color image signal corresponding to the remaining one of the three primary colors is converted by the circuit into a voltage signal to be supplied to the electro-optical element in the second color element.