Computer-implemented system and method for marketing products and services
OwnerAlan Hirschinventor
Life of this patent
Estimating the term…
Abstract
A computer-implemented system and method for advertising a product, brand or service without initially providing the name of the product, brand or service includes a computer hosting a website with a game that is accessible by a user device. The website provides a video of the product, brand or service to be advertised and prompts the user to enter a sweepstakes for a prize by submitting a guess as to the name of the product or service. The website can provide plurality of videos from which the user can select to view. The computer can be configured to send an email to the user when a subsequent video including the name of the brand is available to be viewed and to notify the user if he won the prize after the user views the subsequent video.
Claims24
A computer-implemented game for marketing a product or service providing an associated brand name, comprising:
- a computer hosting a website that is accessible by a network-connected user device, wherein the website provides a video of the product or service to be marketed without providing an associated brand name and prompts the user to enter a sweepstakes for a prize by submitting a guess as to the name of the product or service.
A method of advertising an item or service, comprising:
- displaying a video commercial to a participant, wherein the video does not include a name of the item or service that is being advertised;
- prompting the participant to submit an entry as to the name of the item or service;
- and
- if the participant provides a correct name, rewarding the participant with an award.
A system for marketing a branded product or service, comprising:
- a plurality of user devices connected to a communications network;
- and
- a server connected to the communications network, the server hosting a website that is accessible by the plurality of network-connected user devices, the website providing a game for guessing the brand being marketed, wherein the system receives a request from one of the user devices via the website for initiating the game, displays a selected video via the website, and receives a user input including a guess as to an identity of the brand.
Dependencies are inferred from the claim text.