System and method for overlaying an advertisement upon a video

A system for displaying one or more advertisements, comprising a video server computer, one or more advertisement server computers, and a client computer, the client computer having a monitor, and the video server computer, the one or more advertisement server computers, and the client computer being in mutual communication via a network,

• wherein the video server computer is configured to receive a request for a download of a video from the client computer and, in response to the received request, to download the video to the client computer;
• and
• wherein when the video is downloaded to the client computer, the one or more advertisement server computers are configured to download the one or more advertisements to the client computer;
• and
• wherein the client computer is configured to receive the downloaded video from the video server computer and to receive the downloaded one or more advertisements from the one or more advertisement server computers;
• and
• when a user submits a request for displaying the received video, the client computer is further configured to display the received video on the monitor, and to display the one or more advertisements as an overlay with respect to a portion of the video being displayed.

A method for displaying one or more advertisements on a monitor of a client computer, the client computer being in communication with at least one server computer over a network, and the method comprising the steps of:

• a) receiving a request for a download of a video from the client computer;
• b) in response to the request, causing the video to be displayed on the monitor of the client computer;
• and
• c) causing the one or more advertisements to be displayed on the monitor of the client computer as an overlay with respect to a portion of the video being displayed.

A computer-readable medium containing a computer program for displaying one or more advertisements, wherein the computer program performs the steps of:

• a) receiving a request for a download of a video from a user;
• and
• b) downloading the video and the one or more advertisements,
• wherein when the user causes the video to be displayed, the one or more advertisements are displayed as an overlay with respect to a portion of the video being displayed.