Methods, systems, and computer program products for providing interactive electronic programming guide services
AssigneeBellSouth Intellectual Property Corporation
InventorMatthew Mitchem
Life of this patent
Estimating the term…
Abstract
A method, system, and computer program product for implementing interactive electronic programming guide (EPG) services are provided. The method includes determining an activity relating to a program listed on an EPG and, upon determining that an advertisement exists for the program, retrieving the advertisement and instructing EPG software to insert the advertisement within an allotted advertisement space provided by the EPG software.
Claims20
A method of providing interactive electronic programming guide (EPG) services, comprising:
- determining an activity relating to a program listed on an EPG;
- and
- upon determining that an advertisement exists for the program, retrieving the advertisement and instructing EPG software to insert the advertisement within an allotted advertisement space provided by the EPG software.
A system for providing interactive electronic programming guide (EPG) services, comprising:
- a host system;
- and
- an electronic programming guide (EPG) advertising application executing on the host system, the EPG advertising application implementing a method, comprising:
- determining an activity relating to a program listed on an EPG;
- and
- upon determining that an advertisement exists for the program, retrieving the advertisement and instructing EPG software to insert the advertisement within an allotted advertisement space provided by the EPG software.
A computer program product for providing interactive electronic programming guide (EPG) services, the computer program product including instructions for causing a computer to implement a method, comprising:
- determining an activity relating to a program listed on an EPG;
- and
- upon determining that an advertisement exists for the program, retrieving the advertisement and instructing EPG software to insert the advertisement within an allotted advertisement space provided by the EPG software.
Dependencies are inferred from the claim text.