Systen and method for tracking and rewarding users
OwnerMazen A. Skafinventor
Life of this patent
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Abstract
Systems and methods of tracking and rewarding users of search engines, content networks, communication networks, other networks and/or combinations of networks are described. In many embodiments, users create accounts and control when and the type of information that is tracked. The tracked information can be used to provide rewards, customize offers and rewards and to improve services provided to the user. One embodiment includes receiving secure identification information from the user, retrieving user account information using the secure identification information, receiving a search query from the user, crediting the user account with a reward that is directly related to providing the search query, and returning search results.
Claims76
A method of rewarding a user of a search engine, comprising:
- receiving secure identification information from the user;
- retrieving user account information using the secure identification information;
- receiving a search query from the user;
- crediting the user account with a reward that is directly related to providing the search query;
- and
- returning search results.
A method of rewarding users of a content network, comprising:
- establishing a content network including a plurality of separate content sources;
- receiving secure identification information from a user client application;
- retrieving user account information using the secure identification information;
- and
- crediting the user account with a reward that is related to a user interaction with a content source within the content network.
A system for tracking sites visited by a user, comprising:
- a computing device connected to a network;
- content servers connected to the network;
- a tracking server connected to the network;
- wherein the computing device is configured to view content provided by the content servers via the network;
- wherein the computing device is configured to provide identification information and information concerning user activities to the tracking server via the network in response to a user authorization.
A system for rewarding a user of a mobile communication device, comprising:
- a mobile communication device configured to receive content from a content server via a mobile network provided by a network operator;
- and
- a rewards server that is configured to track interactions between the mobile communication device and content servers;
- and
- wherein the rewards server is configured to credit an account associated with the user in response to specific actions of the mobile communication device.
Dependencies are inferred from the claim text.