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US 2007/0192347 A1Published application
Retail Deployment Model
AssigneeAllstate Insurance Company
InventorsSharon Rossmark, Larry Kobori, Gary Kerr
Life of this patent
Estimating the term…
Abstract
A method of determining and optimizing the location of a new insurance agency is disclosed to increase market penetration of underrepresented markets. The method comprises the use of a scoring algorithm to rank various geographic regions or related zip codes. The scoring algorithm may be implemented by a location modeling system based on variables selected by a user.
Claims27
A method of determining an insurance agency location, the method comprising:
- (a) receiving at least two zip codes to be evaluated for placement of the insurance agency location;
- (b) receiving at least one modeling factor to be utilized in the determination of the insurance agency location;
- (c) calculating a final score for each of the at least two zip codes;
- and
- (d) comparing the final scores for each of the at least two zip codes.
2 more elements
A method of determining an insurance agency location, the method comprising:
- (a) receiving from a user at least one geographic region to be evaluated for placement of the insurance agency location;
- (b) based on the received at least one geographic region received in step (a), determining related zip codes to be evaluated;
- (c) receiving from the user modeling factors to be utilized in the determination of the insurance agency location;
- (d) calculating at a processor a final score for each of the zip codes determined in step (b);
- and
- (e) comparing the final scores for each of the zip codes to determine the zip code with the highest final score.
3 more elements
A method of determining an insurance agency location, the method comprising:
- (a) receiving a geographical region to be evaluated for placement of the insurance agency location;
- (b) determining zip codes associated with the received geographical region;
- (c) gathering data associated with the determined zip codes;
- (d) selecting a template having various modeling factors to be utilized in the determination of the insurance agency location;
- (e) calculating a final score for each of the zip codes determined in step (b);
- and
- (f) comparing the final scores for each of the zip codes.
4 more elements
Dependencies are inferred from the claim text.