Method and system for delivering behavior modification information over a network

A method of delivering information over one or more information delivery networks, the method comprising:

• a) monitoring the actions of a user on the one or more networks to obtain observed user data relating to a cessation of smoking;
• b) obtaining user supplied data relating to the cessation of smoking;
• c) evaluating the observed user data and the use supplied data to generate tailored information and provide suggestions for an event, said tailored information and suggestions for progressing a user towards the cessation of smoking;
• d) presenting the tailored information and suggestions to the user over at least one of the networks;
• and
• e) repeating steps a), b), c) and d) until the cessation of smoking is achieved.

A system for delivering healthcare content to a user over a one or more information delivery networks, the system comprising:

• an Internet support module for providing counseling support to the user over the Internet, the Internet support module including:
• a monitoring engine for monitoring an event of a user on the network to obtain observed user data relating to the cessation of smoking, and to obtain user supplied data relating to the cessation of smoking;
• and
• an evaluation engine responsive to the monitoring engine, said evaluation engine configured to evaluate the observed user data and the user supplied data to generate tailored information which progresses the user towards the cessation of smoking;
• and
• a telephone counseling module for providing counseling support to the user over the telephone.