Marketing support device and marketing support method

A method for assisting the marketing comprising the steps of

• accepting private data of a plurality of customers, registering said private data in a plurality of customer tables and storing the resulting customer tables in a plurality of customer databases;
• accepting data supervising a plurality of salespersons belonging to a plurality of companies, registering the data in a plurality of company tables, accepting private data of the salespersons belonging to respective companies, registering the data in a plurality of salesperson tables and storing the resulting tables in a plurality of company databases;
• accepting registration of identification data of the salespersons in charge, approved by the customers, from the customers, and generating a plurality of selection registration tables, correlating the salesperson tables of the salespersons identified by the identification data with said customer tables, to store the selection registration tables, thus generated, in said company databases;
• reading out messages addressed to said customers from said message databases to send the messages over a network to said customers;
• assisting the preparation of the messages addressed to said customers by said salespersons with the generation of said selection registration tables as an incentive;
• at least one of plural company databases being owned by a service provider;
• at least one of said salesperson tables of said company database of said service provider being associated with the entire customer tables which are associated with the salesperson tables of the entire company databases by said selection registration tables;
• at least one of the salesperson tables of the remaining company databases being associated with the entire customer tables associated with the salesperson tables of the salespersons belonging to respective companies by said selection registration tables;
• reading out messages for a particular one of the companies of the remaining databases from said message databases to send said messages over a network to the customers of the totality of customer tables associated with said one salesperson table of said service provider;
• receiving a consenting signal from the customer approving the salesperson of one salesperson table of said particular company;
• and
• generating a selection registration table correlating one salesperson table of said particular company with the customer of said consenting signal.

A recording medium having recorded thereon a computer program for doing data processing of an apparatus for assisting the marketing, said apparatus comprising a plurality of customer databases each configured for storing a plurality of customer tables in which private customer data have been entered, a plurality of company databases each storing a company table supervising a plurality of salespersons, belonging to a company, a plurality of salesperson tables, provided from one salesperson belonging to said company to another, and a plurality of selection registration tables associating said customer tables with said salesperson tables, a selection registration section for accepting, from a customer, the registration of identification data of salespersons approved by said customer, and for generating and holding said selection registration tables configured for correlating said salesperson tables of salespersons identified by said identification data with said customer tables, a message database for holding messages sent from said salespersons to said customers and messages sent from the customers to said salespersons, a customer side message interface for reading out said messages addressed to said customers from said message database for providing said messages over a network to said customers, and a salesperson side message interface for assisting preparation of said messages addressed to said customers by said salespersons, with the generation of said selection registration tables as an incentive;

• wherein
• at least one of said plural company databases is owned by a service provider;
• at least one of said salesperson tables of said company database of said service provider is associated with the entire customer tables associated with said salesperson tables of the entire company databases by said selection registration tables;
• at least one of the salesperson tables of the remaining company databases is associated with the entire customer tables associated with the salesperson tables of the salespersons belonging to respective companies by said selection registration tables;
• said computer program comprising the steps of
• said customer side message interface reading out a message for a particular one of the companies of the remaining databases from said message databases to send said message over a network to customers of the totality of customer tables associated with said one salesperson table of said service provider;
• and
• said customer side message interface generating, in said selective registration section, on receipt of a consenting signal from the customer, a selection registration table associating one salesperson table of said particular company with a customer of a source of transmission of said consenting signal.

A computer program for doing data processing of an apparatus for assisting the marketing, said apparatus comprising a plurality of customer databases each configured for storing a plurality of customer tables in which private customer data have been entered, a plurality of company databases each storing a company table supervising a plurality of salespersons, belonging to a company, a plurality of salesperson tables, provided from one salesperson belonging to said company to another, and a plurality of selection registration tables associating said customer tables with said salesperson tables, a selection registration section for accepting, from a customer, the registration of identification data of salespersons approved by said customer, and for generating and holding said selection registration tables configured for correlating said salesperson tables of salespersons identified by said identification data with said customer tables, a message database for holding messages sent from said salespersons to said customers and messages sent from the customers to said salespersons, a customer side message interface for reading out said messages addressed to said customers from said message database for providing said messages over a network to said customers, and a salesperson side message interface for assisting preparation of said messages addressed to said customers by said salespersons, with the generation of said selection registration tables as an incentive;

• wherein
• at least one of said plural company databases is owned by a service provider;
• at least one of said salesperson tables of said company database of said service provider is associated with the entire customer tables associated with said salesperson tables of the entire company databases by said selection registration tables;
• at least one of the salesperson tables of the remaining company databases is associated with the entire customer tables associated with the salesperson tables of the salespersons belonging to respective companies by said selection registration tables;
• said computer program comprising the steps of
• said customer side message interface reading out a message for a particular one of the companies of the remaining databases from said message databases to send said message over a network to customers of the totality of customer tables associated with said one salesperson table of said service provider;
• and
• said customer side message interface generating, in said selective registration section, on receipt of a consenting signal from the customer, a selection registration table associating one salesperson table of said particular company with a customer of a source of transmission of said consenting signal.