Apparatus, system and method for supporting formation of customer-value creating scenario

A customer-value creating scenario formation supporting system which supports formation of a scenario for deriving a solution which is coupled to a value of a customer, the system comprising:

• a client computer which provides an interface to a user;
• and
• a server computer which supports formation of a scenario, in accordance with an instruction of a user which is received through the client computer;
• wherein
• the client computer comprises:
• operation means which receives an input from a user, and
• output means which presents a processing result in the server computer to a user, and
• the server computer comprises:
• data storage means which holds template data that a predetermined node is described and is the scenario, the node meaning a value, a requirement, and a solution, attribute data that is composed of a name and an attribute of a node described in the scenario, abstract relation data that rules a hierarchical relation between the nodes on a conceptual basis, and causal relation data that rules a causal relation between the nodes;
• template selection means which selects predetermined template data from the template data;
• contribution factor extraction means which extracts a relevant node, by use of the attribute data, abstract relation data and causal relation data, from nodes existing in template data selected by the template data selection means;
• solution extraction means which extracts a node that becomes a solution, by use of the attribute data, abstract relation data and causal relation data, from nodes existing in template data selected by the template data selection means and a node extracted by the contribution factor extraction means;
• and
• scenario formation means which adds a node extracted by the contribution factor extraction means and a node extracted by the solution extraction means to template data selected by the template data selection means, to form a new scenario, wherein
• the user operation means receives input of customer information by the user, and
• the template selection means selects the template in accordance with the customer information received by the user operation means, from template data held in the data storage means.

A customer-value creating scenario formation supporting method which supports formation of a scenario for deriving a solution which is coupled to a value of a customer, the method comprising:

• a node description step which describes a predetermined node, which is inputted from a user and means a value, a requirement and a solution, in the scenario;
• a contribution factor extraction step which extracts a node relating to a node described in the node description step, by use of attribute data which is composed of a name and an attribute of a node described in the scenario, abstract relation data which rules a hierarchical relation between the nodes on a conceptual basis, and causal relation data which rules a causal relation between the nodes, and adds the node extracted to the scenario;
• a solution extraction step which extracts a node that becomes a solution of a node described in the node description step and a node extracted in the contribution factor extraction step, by use of the attribute data, the abstract relation data and the causal relation data, and adds the node extracted to the scenario;
• and
• a scenario output step which presents a new scenario having a node described in the node description step, a node extracted in the contribution factor extraction step, and a node added in the solution extraction step, to a user.

A customer-value creating scenario formation supporting program which is used for supporting formation of a scenario which derives a solution coupled to a value of a customer, the program when executed by a computer, renders the computer to execute:

• a customer information reception step which receives an input of information of a customer as a scenario formation object, from a user;
• a template selection step which selects available template data on the basis of the customer information, from template data in which a predetermined node, which means a value, a requirement and a solution, was described and which is the scenario;
• a contribution factor extraction step which extracts a relevant node, by use of attribute data held in advance which is composed of a name and an attribute of a node described in the scenario, abstract relation data which rules a hierarchical relation between the nodes on a conceptual basis, and causal relation data which rules a causal relation between the nodes, from nodes existing in the selected template data;
• a solution extraction step which extracts a node that becomes a solution, by use of the attribute data, the abstract relation data and the causal relation data, from nodes existing in template data selected in the template selection step and a node extracted in the contribution factor extraction step;
• and
• a scenario formation step which adds a node extracted in the contribution factor extraction step and a node extracted in the solution extraction step to template data selected in the template data selection step, to form a new scenario.