# US 2006/0156283 A1 · Advertising markup language > Agents: this data is available as JSON from the patentgrep API and MCP server — see https://patentgrep.com/llms.txt - Number: US 2006/0156283 A1 - Document ID: US20060156283A1 - Status: Published application - Kind: A1 - Application number: 11/031,456 - Filed: 2005-01-07 - Published: 2006-07-13 - Earliest claimed: 2005-01-07 - Assignees: Essociate, Inc. - Inventors: Michael Landau; Evan Horowitz - Web page: https://patentgrep.com/patent/US20060156283A1 ## CPC - G06Q 30/02: Marketing; Price estimation or determination; Fundraising - G06Q 30/0242: Determining effectiveness of advertisements - G06Q 30/0256: {User search} - G06Q 30/0276: {Advertisement creation} - G06Q 30/0277: {Online advertisement} - G06Q: INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR ## Abstract A system, method, and computer program are provided for a sophisticated standardized Advertising Markup Language, a co-operative central Advertising Registry, and user-interface enabled advertising functionality. ## Claims ### Claim 1 A method for user-interface enabled advertising, comprising: creating and standardizing an Advertising Markup Language, wherein a user-interface implements the functionality of the Advertising Markup Language. ### Claim 2 A system for user-interface enabled advertising, comprising: means for creating and standardizing an Advertising Markup Language, wherein a user-interface implements the functionality of the Advertising Markup Language. ### Claim 3 A computer program embodied on a computer readable medium for user-interface enabled advertising, comprising: a code segment for creating and standardizing an Advertising Markup Language, wherein a user-interface implements the functionality of the Advertising Markup Language. ### Claim 4 A method for browser/application/system enabled affiliate advertising, comprising: creating and standardizing an Affiliate Markup Language, wherein a browser or application or operating system implements the functionality of the Affiliate Markup Language. ### Claim 5 (depends on 4) A method as recited in claim 4, further comprising: creating and administering a central Affiliate Registry for webmaster/publishers, wherein the registry assigns a unique universal identifier to each webmaster/publisher. ### Claim 6 (depends on 4) A method as recited in claim 4, further comprising: utilizing the Affiliate Markup Language with external affiliate programs and advertising networks, wherein the use of a central Affiliate Registry is not required. ### Claim 7 (depends on 4) A method as recited in claim 4, further comprising: utilizing the Affiliate Markup Language with external affiliate programs and advertising networks by interfacing, directly or indirectly, with such programs and networks. ### Claim 8 (depends on 5) A method as recited in claim 5, further comprising: utilizing the central Affiliate Registry as a default advertising network for browser/application/system publishers implementing the Affiliate Markup Language. ### Claim 9 A system for browser/application/system enabled affiliate advertising, comprising: means for creating and standardizing an Affiliate Markup Language, wherein a browser or application or operating system implements the functionality of the Advertising Markup Language. ### Claim 10 (depends on 9) A system as recited in claim 9, further comprising: means for creating and administering a central Affiliate Registry for webmaster/publishers, wherein the registry assigns a unique universal identifier to the webmaster/publisher. ### Claim 11 (depends on 9) A system as recited in claim 9, further comprising: means for utilizing the Affiliate Markup Language with external affiliate programs and advertising networks, wherein the use of a central Affiliate Registry is not required. ### Claim 12 (depends on 9) A system as recited in claim 9, further comprising: means for utilizing the Affiliate Markup Language with external affiliate programs and advertising networks by interfacing, directly or indirectly, with such programs and networks. ### Claim 13 (depends on 10) A system as recited in claim 10, further comprising: means for utilizing the central Affiliate Registry as a default advertising network for browser/application/system publishers implementing the Affiliate Markup Language. ### Claim 14 A computer program embodied on a computer readable medium for browser/application/system enabled affiliate advertising, comprising: a code segment for creating and standardizing an Affiliate Markup Language, wherein a browser or application or operating system implements the functionality of the Affiliate Markup Language. ### Claim 15 (depends on 14) A computer program as recited in claim 14, further comprising: a code segment for creating and administering a central Affiliate Registry for webmaster/publishers, wherein the registry assigns a unique universal identifier to the webmaster/publisher. ### Claim 16 (depends on 14) A computer program as recited in claim 14, further comprising: a code segment for utilizing the Affiliate Markup Language with external affiliate programs and advertising networks, wherein the use of a central Affiliate Registry is not required. ### Claim 17 (depends on 14) A computer program as recited in claim 14, further comprising: a code segment for utilizing the Affiliate Markup Language with external affiliate programs and advertising networks by interfacing, directly or indirectly, with such programs and networks. ### Claim 18 (depends on 15) A computer program as recited in claim 15, further comprising: a code segment for utilizing the central Affiliate Registry as a default advertising network for browser/application publishers implementing the Affiliate Markup Language. ### Claim 19 A method for establishing and utilizing a universal affiliate identifier, comprising: a) assigning a unique affiliate identifier to a webmaster/publisher; b) automatically or manually configuring the unique affiliate identifier to correlate to one or more specific external identifiers; c) and real-time Affiliate Mapping of the identifiers, as necessary, to effectuate registry/webmaster/publisher use of the universal identifier. ### Claim 20 A system for establishing and utilizing a universal affiliate identifier, comprising: a) means for assigning a unique affiliate identifier to an entity; b) means for automatically or manually configuring the unique affiliate identifier to correlate to one or more specific external identifiers; and c) means for real-time Affiliate Mapping of the identifiers, as necessary, to effectuate use of the universal identifier. ### Claim 21 A computer program for establishing and utilizing a universal affiliate identifier, comprising: a) a code segment for assigning a unique affiliate identifier to a webmaster/publisher; b) a code segment for automatically or manually configuring the unique affiliate identifier to correlate to one or more specific external identifiers; c) and a code segment for real-time Affiliate Mapping of the identifiers, as necessary, to effectuate registry/webmaster/publisher use of the universal identifier.