System for providing private offers to customers of web sites
OwnerMichael Balin, Yoram Kornatzkyinventors
Life of this patent
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Abstract
A method for creating private offers including parsing at least a first computer-based document to identify at least one offer for either of a product and a service, maintaining the offer in a history of offers, detecting the activation of a private offer element within a second computer-based document, the private offer element being associated with either of a product and a service, determining, responsive to the activation, whether any of the offers in the history of offers meets at least one predefined criterion in predefined association with the private offer element, and applying at least one predefined modification to any of the offers in the history of meeting the predefined criterion, thereby resulting in a private offer.
Claims19
A method for creating private offers, the method comprising:
- parsing at least a first computer-based document to identify at least one offer for either of a product and a service;
- maintaining said offer in a history of offers;
- detecting the activation of a private offer element within a second computer-based document, said private offer element being associated with either of a product and a service;
- determining, responsive to said activation, whether any of said offers in said history of offers meets at least one predefined criterion in predefined association with said private offer element;
- and
- applying at least one predefined modification to any of said offers in said history of meeting said predefined criterion, thereby resulting in a private offer.
A method for creating private offers, the method comprising:
- parsing at least a first computer-based document to identify at least one offer for either of a product and a service;
- maintaining said offer in a history of offers;
- detecting the activation of a private offer element within a second computer-based document, said private offer element being associated with either of a product and a service;
- determining, responsive to said activation, whether any of said offers in said history of offers meets at least one predefined criterion in predefined association with said private offer element;
- and
- selecting from among any of said offers in said history meeting said predefined criterion, and at least one new offer not in said history, in accordance with a predefined policy, thereby resulting in a private offer.
A private offers system comprising:
- client-based means operative on a client to:
- parse at least a first computer-based document to identify at least one offer for either of a product and a service;
- maintain said offer in a history of offers;
- detect the activation of a private offer element within a second computer-based document, said private offer element being associated with either of a product and a service;
- determine, responsive to said activation, whether any of said offers in said history of offers meets at least one predefined criterion in predefined association with said private offer element;
- apply at least one predefined modification to any of said offers in said history of meeting said predefined criterion;
- and
- transmit said modified offer to a server;
- and
- server-based means operative on said server to:
- provide said second computer-based document to said client;
- provide said predefined criterion to said client;
- verify that said modified offer meets a predefined verification criterion;
- and
- transmit a verification of said modified offer to said client.
Dependencies are inferred from the claim text.