Proxy advertisement server and method
OwnerDaniel Willis, Dhananjay Godse +1inventors
InventorsDaniel Willis, Dhananjay Godse, Gordon Freedman
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Abstract
A system and method for supporting the storage of advertising data used for providing advertisements in video games relies upon a proxy server for storing the advertising data. Specifically, in a video game device that supports a network communications and does not support a large non-volatile memory suitable for storing advertising data a storage media external to the video game device is identified and a portion of the storage media is reserved for storing advertising data. During a video game session an opportunity to provide an advertisement is detected and suitable advertising data is identified on the storage medium and transferred to the computing device via the network.
Claims22
A method of providing a proxy server comprising:
- executing on a computing device video game software having an opportunity to provide dynamic content;
- establishing a first data communications link between the computing device and a first server;
- providing a proxy server accessible to and remote from the computing device;
- establishing a second data communications link between a content server and the proxy server;
- transferring electronic data from the content server to the proxy server;
- establishing a third data communication link between the proxy server and the computing device;
- transferring the electronic data from the proxy server to the computing device;
- and,
- providing dynamic content in the video game in dependence upon the electronic data.
A system comprising:
- a first server for providing dynamic content;
- a first computing device for executing a video game;
- and,
- a first proxy server for retrieving of content from the first server and for, at a later time,
- providing the content to the first computing device for use within the video game.
A storage medium having data stored therein, the instruction data for when executed resulting in the steps of:
- receiving a request for dynamic content from a video game in execution on a computing device at a remote location;
- providing a proxy server accessible to and remote from the computing device;
- establishing a second data communications link between a content server and the proxy server;
- and,
- transferring electronic data from the content server to the proxy server, the content provided to the proxy server fro use in responding to the request for dynamic content, requested dynamic content provided from the proxy server.
Dependencies are inferred from the claim text.