Serving signals
AssigneeAblaise Limited
InventorsAndrew Ritchie, Jonathan Bradshaw
Life of this patent
Estimating the term…
Abstract
Output signals are served from a serving device to a plurality of browsing devices connected to a network. The output signals represent commands executable by each browsable device so as to display viewable data in accordance with specified page formatting. Requests from browsing clients are identified which contain information relating to the data itself and the display format for the data. The data is read and processed so as to combine a representation of the viewable data with executable instructions. The signals are then supplied to requesting browsing devices, after effectively being assembled as a real time o-line process.
Claims20
A method of serving data over a network to a browsing device, comprising the steps of:
- receiving a request from a browsing device over said network, said request including an identification;
- storing a history of usage;
- supplying requested information back to said browsing device;
- and
- supplying an advertisement back to said browsing device based on said identification and said history of usage.
A method of serving data over a network to a browsing device, comprising the steps of:
- receiving a request from a browsing device over said network said request including an identification;
- storing a history of usage;
- and
- supplying a web page back to said browsing device;
- wherein
- an advertisement based on said identification and said history of usage is supplied to a specified region within said web page.
Apparatus for serving data over a network, comprising a processor, storage, and a network connection, wherein the processor is configured to:
- receive a request from a browsing device via said network connection, said request including an identification;
- store a history of usage in said storage;
- supply requested information back to said browsing device;
- and
- supply an advertisement back to said browsing device based on said identification and said history of usage.
Dependencies are inferred from the claim text.